August 2009

Sony and Lionsgate confirmed for LA/SF mission

Sony Pictures Home EntertainmentMeetings with technology maestros Sony Home Entertainment and leading independent film studio Lionsgate have been added to the list of activities for the Digital Mission to Los Angeles and San Francisco (11-16th Oct, 2009).

The deadline for applications is 12pm on Tuesday, 1st September.

We announced recently that the 15 mission companies will already benefit from a tailored range of activities including visits to leading US design firms IDEO and Astro Studios with official evening receptions in Los Angeles and San Francisco at the residences of the respective Governor Generals.

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IDEO Added to Growing LA/SF Digital Mission Activities

IDEO HomepageDesign heavyweights IDEO have been added to an exciting list of activities planned for the Digital Mission to Los Angeles and San Francisco (11-16th Oct, 2009). The deadline for applications is 12pm on Tuesday, 1st September.

This mission differs from those planned for New York (applications now open) and South by South West interactive focusing on supporting the UK's leading interactive design and development companies.

Activities will be designed to build relationships, develop business partnerships and understanding of the local market with access to high-level contacts that would prove difficult, if not impossible, to reach otherwise.

The 15 mission companies will benefit from a tailored range of activities including visits to leading US design firms IDEO and Astro Studios and two official evening receptions in Los Angeles and San Francisco at the residences of the respective Governor Generals.

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54% of Blue-Chip Marketers Tweeting

twitter logo map 09 by Boris Veldhuijzen van ZantenAccording to a survey from PR firm, Burston-Marsteller reported in Mashable, blue chip marketers favour (or should that be favor) Twitter over Facebook and blogs for that matter.

In numbers:

  • 54% are on Twitter
  • 32% have a corporate blog
  • 29% have a Facebook fan page

Despite recent criticism of Facebook's advertising, the inclusion of fan pages is reportedly providing clickthrough rates of 6.49%, but as a new feature this could be a honeymoon period.

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Brits Submit Over 60 Panels to SXSW Interactive

SXSW 2010

March 2010 might still seem a distant dream, but the organiser's of South by South West interactive (SXSWi to its friends) are already cracking on with preparations for the conference line-up with the opening of their Panel Picker.

This year sees over three times as many panels from the British digital industry, with over 60 panels, up from 18 last year, making it to SXSWi's Panel Picker where the public get to rate and comment on the panels being put forward.

The public feedback is designed to help organisers refine presentations and panels, and makes up 30% of decision-making progress.

Below is the comprehensive list (add comments if we've missed any) of panels submitted by the Brits. Good luck to all those in the Panel Picker machine...

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Reflections on Chinwag's First Tech Intern

Gregory MarlerOn Friday, Chinwag waved goodbye to Gregory, our first tech intern. It was an experiment, which proved extremely fruitful for Chinwag, and hopefully, Gregory too.

For a company that sits at the S end of SME, combined with some control freakery thanks to yours truly, taking on an intern would be a challenge on a number of fronts. Could we find the right person? Would they learn anything? Did we really have time to make it work?

Previous internships had worked well, with an editorial intern progressing into a full-time role, but we learnt just how much staff time is needed. Tricky for a small company that finds itself stretched at the best of times.

About the time we waved Gregory off, a tweet from Loic Le Meur (@loic) popped up, agreeing with Seth Godin’s take on internships,

"I think internships are overrated. Most of the time, the employer thinks he's doing the intern a favor, but he doesn't trust the interns to do any actual thoughtful, intelligent work worth talking about. And to be fair, most of the time the interns are busy hiding, not grabbing responsibility but instead acting like they're in school, avoiding hard work and trying to get an A."

Pretty cynical. Perhaps this applies more to internships within large organisations, because that’s not been the experience at Chinwag. He’s right about one thing, there’s little point in having an intern if you’re not going to let them do anything.

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Chinwag Event Calendar Now Tweets

@chinwag on TwitterThe technical pixies have been hard at work on the events section of the Chinwag website.

Our aim is to build a comprehensive list of top quality events for the digital sector from informal meet-ups to mammoth conferences, primarily in the UK but cherry-picking the best from around the world, too.

And now each event is sent to @chinwag Twitter stream as soon as it's published on the website.

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$23m Invested in Twitter Startups

Taxonomy of Twitter-Focused StartupsTwitter is dominating social media-related headlines in the same way Facebook did last year, but a report by Chubby Brain for Sun Startup Essentials pegs investment in Twitter-related start-ups at a touch over $23m in 11 different companies, including the UK’s own Tweetdeck. The data was collated at the end of June so doesn’t include £100k raised by political tweetmongers, Tweetminister.

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Chinwag Live Podcast Archive Updated

Nick Halstead of Techmeme speaking at Chinwag Live on TourAfter enough tweaking of RSS feeds to make your eyes water, all of the Chinwag Live podcasts have made their way over to the new website.

Each event page now features the photographic evidence from the event along with an audio player on each page so there's no shuffling off to iTunes to listen to the podcast, it's right there in the page.

If you'd like to subscribe, the podcasts are available in two delicious flavours:

iTunesShiny, curvy Apple style through iTunes

RSSRegular, orange and proud, old-school RSS

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Join the UK Pavilion at eMetrics Washington

The Big Picture by jsterneThinking about attending or exhibiting at this year's eMetrics Marketing Optimization Summit in Washington DC?

Good news if you're a UK head-quartered digital company, UK Trade & Investment are providing Expo Grants for companies that take stand space at this year's show.

There are limited spaces available and those quick off the mark may be able to take advantage of a special BA deal for free business-class flights. The deadline for application is this Friday, 14th August.

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Fired by Facebook

How to lose your job with FacebookThere are many reasons why the strategic use of social media can advance your career, building your reputation, garnering links with key contacts amongst others.

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