Join us for the next Chinwag Live - "Webs of Influence: The Psychology of Online Persuasion" (10th Oct)
We don't like to hang about - so immediately after a wonderful Social Media Week London, we're jumping right back in with a thought-provoking Chinwag Live session next Wednesday 10th October.
Join us from 6 - 8.30pm for the launch of Webs of Influence: The Psychology of Online Persuasion, the new book from award-winning web psychologist Nathalie Nahai, with a panel discussion, networking drinks and the chance to grab a signed copy of the book.
This exciting new book uncovers the secret strategies that make consumers click and engage online - providing businesses with invaluable insight and guidance into building their brand, customer base and profits.
Aimed at businesses and designers wishing to build a winning online presence, Webs of Influence draws from the worlds of psychology, neuroscience and behavioural economics to bring you the latest developments, cutting edge techniques and fascinating insights that will lead to online success.
Webs of Influence delivers the tools you need to develop a compelling, influential and profitable online strategy which will catapult your business to the next level – with dazzling results.
Nathalie will be joined by an expert line-up that will delve into the world of behavioural science and the emerging use of its research and techniques in the business world.
Plus, there's a chance to grab a signed copy of the book at a hefty discount. And a few drinks and snacks to oil those cognitive wheels.
It promises to be a thought-provoking evening, with plenty to learn and a rare insight into how psychology and behavioural science drives influence online.
6pm - Welcome drinks & registration
6.30pm - Exclusive book trailer preview, presentation by Nathalie Nahai, Q&A
7.15pm - Panel discussion on the psychology of online persuasion
8pm - Drinks & networking
The event is kindly hosted by the lovely folks at Unruly in their spectacular loft space located just off Brick Lane:
42-46 Princelet St, London, E1 5LP.
Photo (cc) WFIU Public Radio