IAB UK: Online Lead Generation Seminar

Event Info

Tue 1 Dec, 2009 from 4:00pm - 6:00pm

IAB UK

14 Macklin Street

London, WC2B 5NF, UK (Map)

Cost: Free (IAB Member), £99 (Non-Member), Free (Advertiser)

The IAB is hosting their first Online Lead Generation Seminar. As one of the fast growing channels, Online Lead Generation is massively growing in interest. This event (presented by the Lead Generation Taskforce) will take you through the full life cycle of a campaign and give best practise tips and guidelines along the way.

Agenda
4.00pm Arrival & Lunch

4.30pm Introduction - IAB

4.40pm Planning a lead gen campaign – Justin Rees - LeadPoint

5.00pm How to generate a lead – Robin Caller - Goallover

5.20pm What to do with your lead – Trine Buus - Adpepper

5.40pm Q & A Panel

6.00pm Close