Event Info
Description
SOCIAL MEDIA ADVERTISING
ADS, APPS & INCENTIVES
Social Media Advertising will bring together social media companies, marketers and brands to discuss the latest tools and techniques for running effective social media advertising campaigns. This one day conference offers expert-led guidance on how to engage with customers via advertising and promoted content in social media, including tips on how to maximize the impact of your campaigns, insights into new tools and services, how to monitor and measure the results, and trends to watch out for. We will explore how social media advertising can be combined with “earned media” and “sponsored conversations” to enhance results. This is the ultimate event for anyone interested in social media advertising.
“Together, earned and paid media are far more effective when the programs are humanized. The difference between social network advertising and marketing and traditional online campaigns are the ecosystems where engagement is fostered” – Brian Solis
Topics we will cover during the day include: The Science of Social Media Advertising How to Create Highly Effective Ad Campaigns Expert Reviews: Facebook & LinkedIn Ads Twitter Advertising: will it work? Advertising through Apps Case Studies and Best Practise Examples B2B & B2C Social Media Advertising Blog Advertising and Sponsored Posts Tools and Trends to Watch in 2010 The conference will be fully interactive with presentations, case studies, Q&A sessions and panel discussions. There will also be an Exhibition Area showcasing social media advertising tools and services. The ticket price includes refreshments, lunch and a handbook. There will also be networking drinks at the end of the day.
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