Social Media: Taking it to the next level

Event Info

Wed 27 Jul, 2011 from 2:00pm - 5:30pm

The Midland Hotel

Peter Street

Manchester, M60 2DS, UK (Map)

Cost: Early bird price £180+VAT (ends 27 June), Full price £225+VAT

This half-day seminar will take you beyond the basic tools and techniques used in social media and provide insight into the future of social media trends. Look at ways you can take your current strategy to the next level to increase awareness of your brand, drive sales and web traffic and engage with your customers in a more sophisticated way. Key industry speakers will share their real life case studies with results to back them up.

What you'll learn:

Segmentation - tailoring your approach to your audience
Understanding your resources - how much can and should you be doing?
Comparing and contrasting - understand which social media platforms will work best for you
Automation - how to reduce your workload through automation
Balance - getting the balance right between creativity and process
Future trends - what you should be preparing for and new technologies