Brand building in the digital age
Event Info
Description
Join POSSIBLE, Grey London and Wayne Hemingway of Hemingway Design for an informal evening of discussion around 'brand building in the digital age'.
Between them, our panel have amassed decades of experience establishing, working for and working with, some of the world's leading brands. Here, they will share insight, inspiration, wisdom and knowledge gained over the years.
WHEN
Tuesday 7th May 2013, 4.30pm for 5.00pm start
WHERE
POSSIBLE, The Johnson Building, 77 Hatton Garden, London, EC1N 8JS
TIMINGS
4.30pm - Arrival and registration
5.00pm - Welcome and presentations:
Vive la différence: creating differentiation in the mind of the consumer
Mark Tipper, Executive Creative Director, POSSIBLE
Create brand differentiation with an honest digital presence. Mark will share his insights on creating brand differentiation from real world examples and theories plucked from his tea-addled brain.
Girl in the kitchen
Nils Leonard, Executive Creative Director, Grey London
Brands are forever trying to work out who to be in social media. In the social space, like most places in life, the old rules apply. Stop being a psycho and just be yourself.
Brand building, marketing and leadership
Wayne Hemingway, Partner, Hemingway Design and Vintage
Wayne explores the contrasts and synergies between building Red or Dead in the 80s, before the internet and building the Vintage brand using social networking and digital marketing.
6.30pm - Panel Q&A
7.00pm - Drinks, pizza and networking
RSVP
Please register above.
Questions? Contact Ben Miller at ben [dot] miller
possible [dot] com or on +44 (0)20 3349 5834.
