The Winning Digital Marketing Financial Services Conference

Event Info

Tue 8 Mar, 2016 from 8:30am - 5:00pm
One America Square
London, EC3N 2LB, UK
Cost: £499

Description

The Winning Digital Marketing Financial Services Conference                               

Capitalise On New Trends, Innovations & Opportunities To Transform Financial Services Marketing In The Digital Age: Boost Digital Marketing Performance In Financial Services

 A One-Day, Industry-Led Conference & Networking Event, 8th March 2016, One America Square, Central London.

 Download the brochure here to see the full agenda: www.digitalfinanceconference.com/brochure

 22 Finance Brands Speaking From The Front Line: Tesco Bank ● AXA Insurance ● Metro Bank ● Allianz Global Investors ● Standard Life ● Jupiter Asset Management ● Morgan Stanley ● MORE TH>N ● Fidelity ● Direct Line Group ● Schroders ● HSBC Private Bank ● J.P. Morgan Asset Management ● Royal Bank of Scotland ● Coral ● uSwitch ● Twitter UK ● ●RocketFuel ● Schroders ● The AA ● Personal Lines & Endsleigh, Zurich Insurance Plc ● BlackRock

 Are You Harnessing The Latest Behavioural Trends, Leveraging Data Effectively & Fully Exploiting Insights Into Digital Customer Journeys & The Multi-Channel Marketing Mix To Better Target, Engage & Convert Financial Service Consumers? 

  1. Harnessing Insights Into Online Behavioural Trends: Cutting-edge insights into online consumer buyer behaviours to build targeted campaigns
  2. Leveraging Data For A Single Customer View: Tools and techniques to effectively capture and harness different data sets for targeted, personalised customer experiences
  3. Unlocking The Power Of Social Media, Compliantly: Managing social media compliantly to build genuine engagement and demonstrable results
  4. Optimising The Digital Customer Journey Across Multiple Channels: Track digital behaviour across channels and devices to influence customer journeys for increased conversion
  5. Capitalising On Mobile Growth: Optimising your services for a mobile-first approach in line with consumer demand, needs and behaviours
  6. Exploiting Programmatic Strategy: Harnessing online buyer behaviour and data to target the right content at the right customer on the right channel
  7. Transforming Your Organisation For Outstanding User Experiences: Ensure all digital channels and touchpoints are customer centric by adapting organisational processes and structures
  8. Exciting Audiences & Boosting The Brand With Engaging Content Strategies: Win customer attention and boost brand awareness with the right content, formats and channels
  9. Advanced Tools & Measurement Techniques For Channel ROI: Cleverly invest spend and resources in your overall marketing mix with accurate multi-channel attribution
  10. Future-Proofing Your Organisation With Industry Innovations & Disrupters: Looking ahead to future innovations, technological advances and potential market disrupters

For more information please please call us on +44 (0)20 3479 2299 or email infoatdigitalfinanceconference [dot] com


Organiser

Global Insight Conferences