The Customer-Centric Insurance Marketing Conference
Event Info
Description
21 Senior Insurance Directors From Lloyds Banking Group, AXA Insurance, AIG, Gocompare.com, RSA, Google, LV=, British Gas & Many More Confirmed To Speak At The Customer-Centric Insurance Marketing Conference.
Optimising Customer Data & Audience Insights & Navigating Changing Regulations & Technological Advances For Customer-Centric Insurance Marketing & Digital Innovations: Using Insights From Your Data To Create Seamless & Personalised Multi-Channel Customer Journeys, Whilst Creating Engaging Communications & Commercially-Successful Social Media Strategies To Win Internal Buy-In
A One-Day, Brand-Led Conference & Networking Event, 30th November 2016, Museum of London Docklands, London.
What is on?
- Innovations & Technical Advances To Win Customers: Implementing practical, cost-effective and forward-thinking strategies which revitalise customer engagement and ROI.
- Leveraging Customer Data For Actionable Insights Into Changing Customer Behaviours: Pinpoint consumer purchasing habits to deliver maximum engagement, personalisation, conversions and ROI.
- Innovate In The Insurance Regulatory Space: Looking at the latest regulatory updates and what they mean for you and your customers.
- Optimise Multi-Channel Customer Journeys From First To Last Click: Identify key touchpoints between customers and insurers to foster greater engagement.
- Driving Digital Innovation: Capitalise on evolving digital opportunities for seamless online customer experiences which increase conversion rates.
- Make Insurance Sexy! Create fresh, innovative communication and marketing strategies with winning, engaging content and campaigns.
- Unravel Social Media Potential: Compliant, brand-focused and informative social media strategies which boost results.
- Create Exceptional Customer-Centric Experiences In Insurance: Encourage retention and renewal.
Download the full agenda on: insurancemarketingconference.com/brochure
Who is speaking?
- Lloyds Banking Group, Head of Digital CX Strategy - Planning & Engagement, Lucy Donaldson
- AXA Insurance, Managing Director - AXA Business Insurance, Darrell Sansom
- AIG, Regional Head of Customer Insight, Stuart McDonald
- RSA, Head of Digital Content, Rachel McConnell
- RAC, Managing Director Telematics, Nick Walker
- LV=, Social Media Manager, Nick Joy
- Zurich Insurance, Chief Compliance Officer – EMEA, Chris Davidson
- British Gas, Senior Compliance Advice Manager, Laura Hendry
- Domestic & General, Head of Contact Centre MI & Insight, Mike Smith
- Simply Business, Marketing Channels Director, Bea Montoya
- Money Advice Service, Head of Insight & Evaluation, Nick Watkins
- Simply Business , Head of Customer Insight, Sasha Bruce
- Google, Digital Marketing Lead – Insurance, Carolina Vicente
- Swiss Re, Customer Behaviour Consultant, William Trump
- NFU Mutual, Director Strategy & Marketing, Gina Fusco
- MoneySuperMarket.com, Senior Econometrician, Tim Johnson
- Zurich Insurance, UK Social Media Manager, Keith Lewis
- MS Amlin, Head of Brand Engagement, Geale Whyte
- Gocompare.com, Head of Business Intelligence & IT Delivery, Rhys David
- Generali, Group Chief Data Officer, Elena Rasa
- Standard Life, Managing Director – Marketing, Stephen Ingledew
View the full speaker line up here: insurancemarketingconference.com/speakers
Real Insight From 21 Industry Brands In Just One Day: Innovations & Technical Advances • Optimising Digital • Leveraging Customer Data • Purchasing Trends & Insights • Multi-Channel Customer Journey • Customer Experience • Creating Exciting Insurance Communications & Branding • Winning Content • Regulation • Social Media
For more information please email info
insurancemarketingconference [dot] com or call +44(0)20 3479 2299.
