RE: UKNM: cross/up sell

[Lorraine Eaton]

Nice example Ian, thanks,


that makes it a whole lot clearer!



Lorraine Eaton  Account Manager 

Direct: +44 (0) 20 8781 6605

Fax: +44 (0) 20 8395 1115

E-mail:

lorraine [dot] eatongameplay [dot] com

8-14 Stanley Road, London SW19 8RF

T +44 (0) 20 8395 1553 F +44 (0) 20 8395 1115



-----Original Message-----

From: Ian Collingwood [

Ian [dot] CollingwoodUK [dot] Circle [dot] com (mailto:Ian [dot] CollingwoodUK [dot] Circle [dot] com)

]

Sent: 18 December 2000 14:45

To:

uk-netmarketingchinwag [dot] com

Subject: RE: UKNM: cross/up sell



Cross Sell:

"Hi, Welcome to McDonalds - May I take your order?"

"Thanks - I'll have a Big Mac please"

"Would you like fries with that?"


Up Sell:

"Hi, Welcome to McDonalds - May I take your order?"

"I'll have a Big Mac meal please"

"Would you like it large ?"

"Yes please"


> -----Original Message-----

>

From: jo walsh [zooleikapartyvibe [dot] com (mailto:zooleikapartyvibe [dot] com)]

> Sent: 18 December 2000 13:15

>

To: uk-netmarketingchinwag [dot] com

> Subject: UKNM: cross/up sell

> 

> 

> can anyone tell a hapless techie what is the difference 

> between cross-sell

> and up-sell? i always see them paired together and am 

> buggered if i can

> figure it out.

> 

> cheers

> 

> jo

> xxxx



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