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Subject: Re: UKNM: Newspapers shaft dot-coms big time
From: Judith Atkins
Date: Sat, 29 Jan 2000 18:49:16 GMT

Why not try public relations......I bet you'd be more than happy....and
whilst nothing in life is free you do get all that third-party endorsement
kinda stuff....

Judith Atkins
jatkinsatshandwick [dot] com
0207 950 2892

>From: "Ray Taylor" <rayateyeconomy [dot] com>
>Reply-To: uk-netmarketingatchinwag [dot] com
>To: <uk-netmarketingatchinwag [dot] com>
>Subject: UKNM: Newspapers shaft dot-coms big time
>Date: Sat, 22 Jan 2000 11:20:36 -0000
>
>Media Week, Jan 21, front page, by Amy Vickers: "Agency chiefs say dotcom
>clients are being charged up to 50% more for slots, claiming that
>Associated
>Newspapers, The Guardian, The Times, The Express and Financial Times have
>all inflated their prices."
>..."Agencies say the nationals have effectively formed a cartel
>discriminating against dotcoms and that high press prices may spark rate
>rises in other media."
>
>Full story can be found at: www.mediaweek.co.uk
>
>Is such a move justified by the huge budgets being thrown at dot-com
>launches by VCs and the competitive nature of print and web or is it just a
>cynical attempt to cash in on internet fever? Or are the 'papers just
>running scared of online and trying to push back the tide?
>
>And will TV and poster rates go up too?
>
>Ray Taylor
>eyeconomy - online media planning, buying and campaign management
>rayateyeconomy [dot] com 020 8249 6313 +44 20 8249 6313
>www.eyeconomy.com


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