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Subject: Re: UKNM: Google - A brave new marketing strategy
From: Steve Mynott
Date: Tue, 13 Jul 1999 19:04:11 +0100

On Fri, Jul 09, 1999 at 12:17:06PM +0100, Marc Walker wrote:
> Has anyone tried the new search engine google.com?

Yes it's probably the best search engine at the moment.

Certainly it has the best design ;-)

> One of its founders, Larry Page, has been quoted saying "we have other
> ways of making money, you will see".
> Google have also stated that it will not become a portal nor will it
> hold any content.
> They have secured $25 million in investment funding so somebody is
> taking it seriously.

[ ... ]

> If google starts to attract that many how will they use their audience?
> Can they make money without portal advertising or content?

* Sellng positions on the search results to companies?


"Business development (please only contact us if your site has more than
250,000 page views a day, and give us an idea of what you are
interested in developing)"

* Maybe they intend to sell the software or service to others (like
they have done with Netscape?


"Google is seeking a Vice President of Marketing to build and expand
the Google brand as the leading provider of next generation internet
search technology."

* Or maybe they havn't decided yet?

1024/D9C69DF9 steve mynott steveattightrope [dot] demon [dot] co [dot] uk http://www.pineal.com/

i never think of the future. it comes soon enough. --albert einstein
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  UKNM: Google - A brave new marketing str, Marc Walker

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