RE: UKNM: They're dropping like flies.....

[Lee Bryant]

I know this may not seem earth-shatteringly important, but your equation of

weekly Somerfield shoppers == low computer usage is breathtaking in its

ignorance. I hope you don't do audience analysis or targeting for your

clients!


For what it's worth, I use Tesco direct but here in Brixton the stock

control is awful [Thanks BTW to FOE for the chance to moan about this by

email yesterday !] so I am waiting for Sainsburys extend their service from

Clapham (the couscous is soooo much better darling).


However, I agree with you, Lee (you have an excellent first name BTW), that

it is all about quality and service not first-mover advantage.


Ciao 4 now,


   Lee Bryant

   creative director

   tmg hypermedia

 ..........................................

leetmg [dot] co [dot] uk

   http://www.tmg.co.uk

   tel: +44 (0)20 7 207 2050

 ..........................................

 * Winner, Revolution Award,

   best use of new media for

   customer service, 2000 



-----Original Message-----

From:

Lee [dot] Ricklerjoshua-agency [dot] co [dot] uk

[

Lee [dot] Ricklerjoshua-agency [dot] co [dot] uk (mailto:Lee [dot] Ricklerjoshua-agency [dot] co [dot] uk)

]

Sent: 19 June 2000 10:37

To:

uk-netmarketingchinwag [dot] com

Subject: RE: UKNM: They're dropping like flies.....



But let's face it. If you shop, seriously - like, every week do a biggy, at

somefield or kwik save then you are probably on the bottom end of the

computer users scale and therefore don't use the net to order food.


I used to use safeburys all the time, then when Iceland and Tesco started

delivering to my area I switched. Now I never go into a sainsways unless I

really have to.

I always order online and always from either tesco or iceland.


The philosophy is simple, not only have you got to get in first but you

also have to get the quality and service right.


These 2 seem to get as near to this as they can and this suits me fine.


               <!- Lee Rickler ->

         <!- Technical Director ->

      <!- Joshua Active Media ->



~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

 the UK's totally managed affiliate marketing solution.

 ukaffiliates.com >> the net.working

 http://www.ukaffiliates.com /

salesukaffiliates [dot] com (mailto:salesukaffiliates [dot] com)

 telephone: 020 7691 1880 / fax: 020 7691 1881

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

  To unsubscribe or change your list settings go to

http://www.chinwag.com/uk-netmarketing or

helpchinwag [dot] com