Re: UKNM: Battleship JWT

[Ray Taylor]

> ok felix...name those 10% click banners. lets have a look and see why they

> worked?

>

> [Sam says: Paul, it was Ray who was talking about 10% banner

click-throughs]


You want me to discuss client business on UKNM? No way Jose.


The case study appeared in Sunday Business last Sunday if anyone is

interested.


10% is not a typical rate, even when specialists such as eyeconomy are

involved. But it shows what can be done and demonstrates that all that

"banners don't work because click-through rates are falling" bollocks is,

well, bollocks.


RT



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