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Subject: | Re: UKNM: The invisible banner? |
From: | Paul Douglas |
Date: | Mon, 15 Mar 1999 17:45:40 GMT |
>>But why not make them clickable anyway?
>
>Doh - for the reasons in the email ... if they get clicked on then the is a
>high chance you loose a visitor from your website + it has demonstrably
>lower value than clickable banner ads so they can be off load some of the
>excess capacity (esp. to sponsors - keeping them happy) without devaluing
>the "real" banner ads ...
Perhaps. It still sounds like glueing the doors of a shop shut reasoning
that this helps the shopkeeper to concentrate on the 99% of people who
wouldn't walk in anyway.
Paul
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Replies
Re: UKNM: The invisible banner?, Paul Douglas
Re: UKNM: The invisible banner?, Manar Hussain
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