RE: UKNM: DTV Industry: Is There One?

[Felix Velarde]

Because all we can see ahead is a TV-spot-production-house-type scrum 

for the production work available, we've taken a different approach - 

but it's not trendy, and we don't want to lose our competitive 

advantage, so we'll not broadcast our strategy. I'd guess that's also 

the reason that most companies who will be involved in the industry 

over the next five years are keeping quiet - and I think that this 

business is now advanced enough to understand that shouting about 

expertise one may not yet truly have is counterproductive in such a 

fast-evolving world.


Felix Velarde


Managing Director Head New Media


[ success is about interaction ]

[ voice  + 44 (0) 171 737 7579 ]

[ http://www.head-newmedia.com ]

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