B2B

Audience / Intended for: heads of marketing, marketing managers, heads of pr, agencies, brand managers, online marketers, digital marketers, social media platforms, broadcasters, mobile

social media, marketing, digital, monitoring, communities, measurement, pr, public relations, customer insight, social crm, social shopping, b2b, location based marketing, mobile, social gaming, cape town, africa

Keywords: social media, marketing, digital, monitoring, communities, measurement, pr, public relations, customer insight, social crm, social shopping, b2b, location based marketing, tv, mobile, social gaming

Everyone can and does send email shots out on a regular basis, but are you really getting the best return on your efforts?

Measuring ROI from social media is essential yet tricky. Hear expert advice on how best to measure results, maximise ROI and prove its worth to management

If you want some insight into who’s doing what in business-to-business engagement with social media in the UK, the Dell B2B Social Media Huddle on December 7 is an event that you’ll not want to miss.

This course will help you to identify your best prospects through intelligent data analysis and sourcing. This will enable you to maximise your return on data investment, increase the impact of your data and become the expert for successful data acquisition and application in B2B marketing.

Business marketers often face even more daunting challenges than consumer marketers, and B2B buyers now have more information power than ever before. What are the implications for marketers seeking to generate new leads and drive greater engagement with prospects?

If you are interested in networking with the UK's cream of the crop social media experts, looking for key strategic business insights, answers to organisational challenges you must come along to Social Media in Business '10 where we will host you for the day, and educate you. Use Promo Code: smibwag for 15% discount.

B2B marketing can be hugely different to consumer facing campaigns, particularly when using online advertising, but it can also be incredibly powerful when used correctly.

MARTIN LINKING is convening the Integrated B2B Online Marketing in Manufacturing 2009 in Shanghai. The online marketing conference tailored to B2B manufacturing companies will be conducted the first time in China. It is designed for executives and marketers responsible for the overall marketing performance in B2B manufacturing companies.