measurement

Web Analytics Request for Proposal (RFP)

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If you're considering working with a web analytics solution provider, our Request for Proposal (RFP) template and guidance notes will improve your procurement process. Authored by an expert in the field of web analytics, this template will help you construct a comprehensive statement of your company's needs.

This 12-page request for proposal template contains:

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Web Analytics Business Case

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Need to convince your boss that using web analytics is right for your company? Want to be sure you spend your budget in the best possible way? Our Business Case can help - research, tips and information from the experts, with sector case studies to pull it all together. The Business Case for Web Analytics is a 21-page examination of how integrating and using a web analytics package can work for your company.

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Measurment Camp

An Opensource movement measuring social media. This measurement camp will be thinking along the lines of pretend campaigns (e.g what if TFL used Twitter for travel news) - and working out from there how that campaign would then be measured.

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Date: 4 June 2008
Location: Coach and Horses pub, UK

Chinwag Live On Tour: Measuring Social Media

Sample some Chinwag Live action in Earls Court and get the lowdown on social media metrics at the same time...

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Date: 30 April 2008
Location: Earls Court, UK

Measuring Multimedia Content in a Web 2.0 World

Nedstat Expert forum consisting of three guest speakers; including a keynote from Eric T. Peterson, renowned for his work in the field of web analytics...

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Date: 1 April 2008
Location: Soho Hotel, UK

Measuring Social Media podcast released

Yup, the podcast version of Chinwag Live: Measuring Social Media is now available for download. It's been processed, buffed and chopped into three bite-sized pieces, then released into the wilds of the Internet.

There's 3 easy-to-use methods for getting hold of the audio:

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Chinwag Live: Measuring Social Media

What constitutes success in social media? Traffic? Return on investment? Accumulating social capital..? Discuss the issues at the next Chinwag Live session...

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Date: 18 February 2008
Location: The Slug & Lettuce (Downstairs), UK