workshop

This workshop will focus on from bootstrapping to go-to-market strategies including sharing of technologies to lower product pricing and overcoming investment hurdles to grow our businesses.

A half-day workshop and case study session that will showcase advancements in local services and provide organisations delivering or developing ‘local’ services (advertising agencies, Media, TV, News, local & central government, web businesses, directories, local businesses and local services) with a framework for developing them.

This interactive seminar run by Gerd Leonhard and Alan Moore is based upon their combined and extensive experience of working with many companies in helping them make the transition from a linear mass media model to a networked one. They will provide via case histories, practical guidance of how to thrive commercially in the networked society.

Workshop 5: Business Model Development for Web Start-Ups. Building a stable business model online is challenging and has given rise to some pundits heralding the age of ‘FREE’ business to others. This workshop will focus on how to build revenue models ranging from freemium models, subscription, to b2b2c options.

In this workshop, we hope to help you find out ways of fundraising for your company, such as; When and when not to go to a venture capitalist, methods to designing a fundraising strategy, and common issues to look out for (i.e. understanding a termsheet, different classes of shares)

MiniBar Workshop 3: 101 of Online Marketing with Social Media. At this workshop, social media experts will introduce you to several strategies on how to turn social media tools such as, Facebook, Twitter, and the blogosphere into powerful marketing devices.

MiniBar Workshop 2: Workshop 2: Effective Software Development Management. This workshop will cover different management methods such as ‘agile software management’ and what processes to use to arrive at a web development plan that translates business goals into achievable and workable web implementation.

MiniBar's first workshop in a 5 part series: Search Engine Optimization and Analytics. Join Daniel Sim and Malcolm Coles for a practical non-nonsense workshop on using Google Analytics and Plugin SEO, effective copy writing for search engines and how to use Google sitemaps and website indexing to maximize coverage.

An intensive full day workshop held in central London with leading AdWords Author Ian Howie, packed full of knowledge, techniques and experience on what it really takes to make Adwords deliver a return.

0930 - 1000 Registrations & networking 1000 - 1100 Fundamentals of Eye Tracking: Rajiv Arjan - Interaction Lab Manager, City University London 1100 - 1115 Break 1115 - 1215 Eye Tracking Technologies - Scott Hodgins, Acuity Solutions 1300 - 1400 Lunch 1400 - 1600 Eye tracking Case Study: Practical Session (Group Work)

A step-by-step workshop that will improve your Web site’s search engine positioning and increase traffic. This workshop on Search Engine Optimisation will form the basis for planning an online campaign for a Web-based business or service.

KMP will be hosting an Online PR and Blogging Workshop on Friday 12th June in Manchester, where we will show you how to get started and set up your own blog, how to generate PR online as well as providing ideas and tips on how to write effective blog and press release content.

This hands on workshop will illustrate how technology can liberate creativity.

With a new handsets season every few months, it is now even more critical for product marketers and user experience professionals to keep up to speed with the latest technologies, challenges, and opportunities.

With a new handsets season every few months, it is now even more critical for product marketers and user experience professionals to keep up to speed with the latest technologies, challenges, and opportunities.