advertising

advertising

Google Launches UK Internet Stats

Google Internet StatsThe latest offering from the big G will whet the appetites of marketers, analysts and stats head alike.

Google Internet Stats is a UK-only initiative that aggregates stats from 52 advertising and marketing sources that are 'carefully selected and reputable' according to a post on the Google Barometer blog.

Using a simplified GReader-style interface, the headline data is easily browsable and searchable (this is Google, after all) in five different categories:

  • Technology
  • Macro Economic Trends
  • Media Landscape
  • Media Consumption
  • Consumer Trends

// more

AOP: Shaping Your Digital Business for Success In 2010

As the fog of recession begins to clear, this AOP Forum explores some of the management challenges and opportunities facing digital businesses as they turn their attention to 2010 and beyond.

// more

Date: 9 September 2009
Location: IPC Media, UK

ad:tech London 2009

The ad:tech London conference is an essential platform for entrepreneurs and marketers seeking to better understand what digital marketing can really achieve for their business.

// more

Date: 22 September 2009
Location: Olympia National Hall, UK

ECMOD2009

ECMOD2009 unites senior client side managers & directors of multi-channel businesses with the cream of expert practitioners from the UK, US, and Europe in a friendly yet business like atmosphere.

// more

Date: 7 October 2009
Location: Brompton Hall, Earls Court Exhibition Centre, Earls Court One, UK

IDEO Added to Growing LA/SF Digital Mission Activities

IDEO HomepageDesign heavyweights IDEO have been added to an exciting list of activities planned for the Digital Mission to Los Angeles and San Francisco (11-16th Oct, 2009). The deadline for applications is 12pm on Tuesday, 1st September.

This mission differs from those planned for New York (applications now open) and South by South West interactive focusing on supporting the UK's leading interactive design and development companies.

Activities will be designed to build relationships, develop business partnerships and understanding of the local market with access to high-level contacts that would prove difficult, if not impossible, to reach otherwise.

The 15 mission companies will benefit from a tailored range of activities including visits to leading US design firms IDEO and Astro Studios and two official evening receptions in Los Angeles and San Francisco at the residences of the respective Governor Generals.

// more

Media140 London What's next in consumer engagement?

Media140 strives to understand and progress the potential of disruptive real-time social media. Discover best practice in consumer engagement on the web at Media140 London 26 October, RIBA. www.media140.com/brands.

// more

Date: 26 October 2009
Location: RIBA, UK

54% of Blue-Chip Marketers Tweeting

twitter logo map 09 by Boris Veldhuijzen van ZantenAccording to a survey from PR firm, Burston-Marsteller reported in Mashable, blue chip marketers favour (or should that be favor) Twitter over Facebook and blogs for that matter.

In numbers:

  • 54% are on Twitter
  • 32% have a corporate blog
  • 29% have a Facebook fan page

Despite recent criticism of Facebook's advertising, the inclusion of fan pages is reportedly providing clickthrough rates of 6.49%, but as a new feature this could be a honeymoon period.

// more

Digital Mission to LA & San Francisco '09

Digital Mission to LA & San Francisco is tailored specifically for interactive design and development agencies. This mission will enable 15 UK based SMEs to head to Silicon Valley for key meetings, advice on working stateside, help with fact-finding, networking events and investor meetings.

// more

Date: 11 October 2009
Location: LA & San Francisco, US

Changing Advertising Summit

The Changing Advertising Summit will provide you with access to the biggest names and the brightest stars in advertising, both as speakers and as delegates.

// more

Date: 19 October 2009
Location: Hilton London Tower Bridge hotel, UK

IAB Engage 2009

Now in its 5th spectacular year, IAB Engage will be back on Wednesday 11 November 2009, to expand your minds and flex those marketing muscles in the biggest and most influential conference the UK online and mobile advertising industry has ever seen.

// more

Date: 11 November 2009
Location: Mermaid Conference & Events Centre, UK

Join the UK Pavilion at eMetrics Washington

The Big Picture by jsterneThinking about attending or exhibiting at this year's eMetrics Marketing Optimization Summit in Washington DC?

Good news if you're a UK head-quartered digital company, UK Trade & Investment are providing Expo Grants for companies that take stand space at this year's show.

There are limited spaces available and those quick off the mark may be able to take advantage of a special BA deal for free business-class flights. The deadline for application is this Friday, 14th August.

// more

ad:tech Beijing 2009

The 5th Interactive Advertising and Digital Marketing Exhibition and Conference in China. In China, the Online Advertising and Digital Marketing platforms can no longer be seen as “New Media” it has entered “Mainstream”. *Grants available for UK companies*

// more

Date: 17 November 2009
Location: Beijing International Convention Center, CN

eMetrics Marketing Optimization Summit, Washington DC, 2009

From marketing vision and strategy to the testing and tools that make it all work, the eMetrics Marketing Optimization Summit remains the only place where you and your team can find exactly what you need to know right now. *Grants available for UK companies*

// more

Date: 19 October 2009
Location: Hilton Alexandria Mark Center, US

2009 BIMA Awards Names Chinwag as Partner

BIMA Awards 2009Chinwag is chuffed to be working with the BIMA crew as social media partner for the 2009 BIMA Awards.

November might seem a way-off, but the deadline to enter is only a few days away. 7th August to be precise. The committee have been hard at work to re-vamp the format including more categories, more transparent judging and important these days, a more affordable event.

// more

Social Media in Business Conference - London May 21 2010

If you are interested in networking with the UK's cream of the crop social media experts, looking for key strategic business insights, answers to organisational challenges you must come along to Social Media in Business '10 where we will host you for the day, and educate you. Use Promo Code: smibwag for 15% discount.

// more

Date: 21 May 2010
Location: Whittaker House, UK