RE: UKNM: cross/up sell

[Amanda Quinn]

Not sure, but I think: Cross sell is where you sell additional complementary

items along with the original purchase, for example they buy a TV and get a

DVD player to go with it. Up-sell is where a person is encouraged to buy a

more expensive item than they originally intended, for example they intended

to spend �200 on a TV and actually spend �500.


-----Original Message-----

From: jo walsh [

zooleikapartyvibe [dot] com (mailto:zooleikapartyvibe [dot] com)

]

Sent: 18 December 2000 13:15

To:

uk-netmarketingchinwag [dot] com

Subject: UKNM: cross/up sell


can anyone tell a hapless techie what is the difference between cross-sell

and up-sell? i always see them paired together and am buggered if i can

figure it out.


cheers


jo

xxxx



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