Official #smw Mobile App is now live! Powered by Nokia

This year's Social Media Week has its very own mobile app to help keep you on top of all the events and latest news, powered by the lovely team at Nokia. 

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Proving the ROI of Social: An Interview with Tejal Patel, Global Social Commerce, Nokia


Nokia is a brand that has never been afraid to hold it's own in the social space. No doubt as a result of this, they have a global audience of over seven million.

Tejal Patel leads social commerce at Nokia. She's passionate about the accountability and ROI of digital, and during her time with the brand she's been working to prove the value of their social efforts.

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The State of the Mobile Developer Nation

A discussion of the findings of the report: Developer Economics 2011 (free download) - covering the hottest issues, from app design and promotion to monetisation and user support.

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Date: 4 July 2011
Location: CBI Conference Centre, Centre Point, UK

SMW London Round-up: Game On! Games & Brands sponsored by Nokia and JWT


Social Media Week London generated so much coverage that it’s taken us a little while to pull together all the information. This review brings together the video, tweets and speaker presentations from Game On! Games & Brands sponsored by Nokia and JWT.

Traditionally two separate industries, games and social media have meshing together in a variety of ways, providing opportunities for brands.

Traditional games companies are embracing social media, social gaming market is set to hit over $1bn this year and brands are combining game mechanics and social media to drive campaigns.

Opportunities exist, all are benefiting from targeting a wider demographic, increasing engagement and create rewards and status to drive behaviour both off and online.

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SMW London Snippet: Interview with Mark Hindle, Communications Manager at Nokia UK

Mark Hindle

After the Game On! Games and Brands panel, sponsored by Nokia and JWT, on Weds 9th February as part of Social Media Week London, we caught up with Mark Hindle, Communications Manager at Nokia UK.

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"And The Winners Are..." Social Media Week Prize Draw Winners Announced

Liam Social Media Week

After Social Media Week London, we asked all attendees to complete a survey telling us about their experiences and thoughts.  As a 'thank you', all those who took the survey were entered into a prize draw.  Prizes were generously provided by our sponsors, Nokia, Kodak and Microsoft Advertising.

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Social Media Week London - Latest List of Events, Over 70 of Them

Media140ThirdSector67 by Iain Weir

UPDATE: A more recent list of events that still have availability has been published here.

When we started the shenanigans that is Social Media Week London (Chinwag is the lead organiser), we estimated there'd be a maximum of 70 events with about 5,000 people attending. And we'd probably had a drink and were feeling ambitious at the time.

Yesterday, we breezed past the 5,000 RSVP mark for registrations at events across the week and the number of events (and believe us, it's tricky keeping track) passed the 80 mark.

Some of the events are full, and others filling up quickly, so one of our volunteers (thanks Anne) went through the whole list to find all of the events that still have space available.

Peruse the list below and click on the links for further info. If you're going to come along, please do RSVP to give the event organisers an idea on numbers. Any questions, the quickest response is via @smwldn. Hope to see you at some of the events...

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The Future of TV Advertising: Keeping it Social

Social TV offers the promise for advertisers to combine the quality content and wide reach of broadcast TV, with the engagement factor of social media. What are some of the opportunities that Social TV will bring to the table? Join our panel of brands, agencies and analysts to explore what the new social world means for TV advertising.

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Date: 8 February 2011
Location: The Design Council, UK

Game On! Games and Brands sponsored by Nokia and JWT

Traditional games companies are embracing social media, social gaming market is set to hit over $1bn this year and brands are combining game mechanics and social media to drive campaigns. Join the discussion with experts from Wired, JWT London and Nokia.

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Date: 9 February 2011
Location: The Design Council, UK

Social CRM: Building Customer love <3 sponsored by Nokia and NixonMcInnes

Social Media has changed the playing field in CRM, some companies are embracing this change and using it to help develop stronger, more transparent relationships with their customers. How are traditional CRM systems dealing with an exploding number of social CRM channels? Quick our expert panel, RSVP for your free ticket now.

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Date: 10 February 2011
Location: Design Council, UK

Apps Go Social sponsored by Nokia & GlobalWebIndex

The apps market is going from strength to strength, with brands dominating the space, the next generation of apps are increasingly becoming more social integrating; checkin's, likes and recommendation engines to add extra value to the user, any time any where. Includes a light lunch. RSVP!

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Date: 7 February 2011
Location: Scott Room, Guardian News & Media, UK

Ovi Could Provide Gateway to China for Mobile App Developers

untitled by Jaye Z

In the US and Europe, iPhone and Android handsets might be grabbing all the headlines, but in the notoriously tricky Chinese market, Nokia is king of the app stores.

In a recent post on Mobile Entertainment blog, they reported:

Local study gives Nokia a 65.2 per cent share. According to the IResearch, Ovi is trouncing the competition, and leading the mighty China Mobile app store, which is currently accessed by 57.7 per cent of China's mobile subscribers.

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First Batch of Tickets Released for Social Media Week London Events

Tickets by Brendan Riley

Save the date: 7th-11th Feb 2011. In less than four weeks London joins New York, San Francisco, Rome, Paris, Toronto, Sao Paulo, Hong Kong and Istanbul for Social Media Week 2011.

Over 500 tickets have been have booked already, but there's still time to grab yours. Keep an eye on the schedule as events are being added every day, we're expecting over 70, double last year's total.

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iPhone therefore iApp*

An informal gathering to talk about all things app, whether you're a seasoned developer or taking the plunge for the first time. Bring friends, apps, opinions and iphones and let's chat over a beer or two.

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Date: 26 August 2009
Location: Aquent, UK