search marketing

Search Engine Strategies (Chicago) 2009

SES Chicago, the only major Search Marketing Conference and Expo in the Midwest, will be packed with 60+ sessions, multiple keynotes and Orion Strategy sessions, exhibitors, networking events and more. We hope to see you there.

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Date: 7 December 2009
Location: Hilton Chicago, US

Search vs Recommendation: different strokes for discovery?

Over the next few weeks Chinwag will be getting to grips with search in all its forms; from mobile and geo-location to SEO and paid search marketing. We gathered for the first in the series, Search vs Recommendation, on Tuesday 2nd September in Soho to discuss the relative plus points of blanket search systems, recommendation and review sites.

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8 September 2008 by Suzanne Morrow

Who's coming to Chinwag Live: Search vs Recommendation?

Right now, you can still book a ticket for Chinwag Live: Search vs Recommendation tomorrow night, Tuesday 2nd September, but we're closing bookings tomorrow morning.

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1 September 2008 by Deirdre Molloy

The Guardian buys Madeleine McCann


Newspapers competing for audiences are not dissimilar to kids in a sandpit as they jostle for that top search engine ranking. The seach engine is king these days and online content is often written for SEO bots instead of human eyes. In fact this boring headline is written for Google.

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27 August 2008 by Suzanne Morrow

SMX Search Marketing Expo

SMX London is programmed by the sharpest minds and most experienced team in search marketing. Together, Search Engine Land editor-in-chief Danny Sullivan and executive editor Chris Sherman have covered the topics, interviewed the news makers and educated generations of search marketers. SPECIAL OFFER: 15% off for Chinwag readers, use code CHIN15

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Date: 4 November 2008
Location: New Connaught Rooms, UK

Chinwag Clinic: Search Marketing Surgery

New collaborative consultancy session! Focused, afternoon discussion of your questions about all aspects of search engine marketing with peers and industry experts from Guava, I Spy Search and Bigmouthmedia...

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Date: 30 September 2008
Location: eOffice, Boardroom e01, 2 Sheraton Street, W1F 8BH, UK

Best Practise Search Engine Marketing

Date: 
22 Sep 2008 - 09:15 - 23 Sep 2008 - 17:00
Event Website: 
http://tinyurl.com/6ev579
Venue
Teddington

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14 August 2008 by Suzanne Morrow

Paid Search Marketing (PPC) - Best Practice Guide

Topic: 
marketing
search
Publisher: 
e-consultancy.com

Our Paid Search Marketing (PPC) Best Practice Guide will help beginners and experts implement and execute PPC strategies to maximise return on investment.

This is a thorough update to our original 2006 guide and includes information on recent developments including:

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12 August 2008 by Deirdre Molloy

Search Engine Marketing: Buyer's Guide 2007

Topic: 
search
Publisher: 
e-consultancy.com

Overview

 

Author: Richard Maven and Linus Gregoriadis, E-consultancy
Pages: 265 pages
Structure: Market trends and issues, vendor profiles of 31 UK agencies

About this Guide

The guide is primarily focused on the UK search market, with profiles of 31 leading agencies operating in the UK.

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11 July 2008 by Deirdre Molloy

SEM: PPC Advertising Request for Proposal (RFP)

Topic: 
marketing
search
Publisher: 
e-consultancy.com

If you're considering working with a paid search marketing agency, our Request for Proposal (RFP) template and guidance notes will improve your procurement process. Authored by an expert in the field of PPC marketing, this template will help you construct a comprehensive statement of your company's needs.

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16 June 2008 by Deirdre Molloy

SEM: Paid Search Marketing (PPC) Business Case

Topic: 
marketing
search
Publisher: 
e-consultancy.com

Need to convince your boss that paid search marketing is right for your company? Want to be sure you spend your budget in the best possible way? Our Business Case can help - research, tips and information from the experts, with sector case studies to pull it all together. The Business Case for Paid Search Marketing (PPC) is a 25-page examination of how paid search marketing can work for your company.

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13 June 2008 by Deirdre Molloy

Search Marketing Benchmark Guide 2009

Topic: 
marketing
search
Publisher: 
MarketingSherpa
  • Charts, tables and eytracking heatmaps
  • Survey results from search marketers and search marketing agency execs and staff
  • Stats on costs per click, conversion rates, SEO vs. PPC, and more

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    12 June 2008 by Deirdre Molloy

    Data protection workshop for direct and digital marketers

    Date: 
    3 Jun 2008 - 09:15
    Event Website: 
    http://tinyurl.com/3u9f4b
    Venue
    Teddington

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    13 May 2008 by Suzanne Morrow

    Introduction to Search Marketing

    Date: 
    25 Sep 2008 - 09:30
    Event Website: 
    http://tinyurl.com/32yonp
    Venue
    London

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    13 May 2008 by Suzanne Morrow