Round-up: Social Telly: from Campaigning to Commentary to Community Building
Social Media Week London generated so much coverage that it’s taken us a little while to pull together all the information. This review brings together the video, slides, pictures and coverage from Social Telly: From Campaigning to Commentary to Community Building, sponsored by Conversocial.
The event looked at the best practice in the world of TV and social media and lessons we can learn from this to take to the advent of social TV.
Social Media and TV have been working together for a while to increase and extend conversation and interaction around programming content, from campaign to commentary to community building.
How can you manage the conversations, what platforms work best? How can you build a community around your programme? Is this something you can manage in house or do you need to work with an external agency? Can you integrate social into your programming content?
