RE: FLASH: FlashForward2000 rocked

[Chris Lane]

On Date: Thu, 27 Jul 2000  "Michael J. Weldon" <

mjwbix [dot] netcom [dot] com

> asked:

<snip>

Tell me, was the presentation Phillip Torrone of Braincraft gave the one

that displays their

on-line Flash based banking system?

</snip>


Michael,

Yes the Braincraft Flash based banking system was seen often at

FlashFoward2000, including at Macromedia's Flash 5 demo booth where I spent

as much time as I could.  But the "Flash and Generator on Web Devices and

Appliances" session by Phillip Torrone also had other great examples

including a sub-presentation from the Excite@Home folks which showed how

Excite is developing a Flash based player system which allows Flash to run

on Cable TV boxes.  The really cool thing here is that Macromedia basically

gave the Flash source to the Excite development group who added

functionality (including the ability see the TV stream in a window) and will

give the new code back to Macromedia to distribute.  So Excite claims that

any of us could call up Macromedia and ask for the Excite Flash player and

get it.  Even more cool is the possibility that a sufficiently motivated

group can get the code to the Flash development system and player... I've

heard of the "open source/ open spec" claims that Macromedia has made

concerning Flash but this is the first time I've seen a group that has this

kind of access to the Flash source code (now this isn't saying that you or I

could get a hold of it, but it's is in all our interests to see Macromedia

willing to team with other groups to get Flash running on as many devices as

possible).  Sadly, the official line on when we might see Flash on the Palm

is "still to be announced".


One other point I'd like to make about FlashForward which will hopefully not

change as soon as the words come out of my mouth (Lynda and Stewart are you

listening) is that the price of the conference ($995.00 at full price,

$895.00 or lower for early purchase) is such a great deal in our industry.

Just about every other national/international conference I've seen lately is

over $1500.  I took JetBlue from Florida for $140 roundtrip and stayed at

the Park Central for $139/night, breakfast and lunch were provided by

FlashForward if you wanted them which still made the conference cheaper than

Microsoft's TechEd which I drove to in Orlando.  So if you have any

time/budget for training... go to this show!  They make the price accessible

and the speakers, topics, and interactions with other developers are just

excellent. Oh one other thing... the Adobe and Macromedia parties kicked

ass!


Chris Lane

Computer Multimedia



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