Re: FLASH: About Flash in Sweden and perception

[Wolfram Marloh]

>Hi all.

>First of all thanks for all support and helpfullness I have met on this

>list.

>I�ve been reflecting over the difference in Flash-esteem between

>different countries.

>Actually I get a little bit (just a little) jealous reading about how

>comparatively easy it seems to be for you "over there" and elsewhere

>getting appreciation for your Flash-work. In Sweden there is an ongoing

>debate on form vs content, where content is held the highest. People

>want text-based sites, preferably with ASP-techniques for

>consumer-interactivity. They want the pages to be dull, without

>"disturbing elements fooling around" and most of all - beware of

>plug-ins! ...Maybe it has something to do with the lutheran heritage in

>this cultural sphere...I don�t know, but I get quite disappointed when I

>meet this kind of "people-should-not-have-fun-paranoia".  "But what a

>about an eye-catching intro, to make people "raise their heads"?, I ask

>and get an answer like this: "Mhmm, maybe...we can try that..."...


I know what you mean! I did a CD-ROM for Volvo ...

The thing about content v form is that often people get lost developing the

form - and it looks great on the developer's G3, but doesn't work on most

end users PCs. The result is that people get frustrated looking at really

amazing graphics without being able to get to the content in an easy way.

Or the interface takes years to download.

I am a minimalist myself and will always prefer a well structured text only

site to one that is full of graphics but makes it difficult to find what I

am looking for. The whole point is that the interface needs to be designed

according to the content. That doesn't mean graphics can't be nice though,

and it can easily be in the interest of a boring company to have a

goodlooking website! I think Flash is an absolutely amazing technology, and

I think it'll dawn on even the most un-imaginative clients that they will

have to do something about the way their websites look.


Don't despair.


Wolf




--------------------------------------

Wolfram Marloh


alphaversion limited

wolfalphaversion [dot] com (mailto:wolfalphaversion [dot] com)

http://www.alphaversion.com/

icq: 30910079

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