uk-netmarketing Archive (2011-2015)

[uk-netmarketing] Email Marketing Servers / systems

[uk-netmarketing] Email Marketing Servers / systems

Sam Michel sam at chinwag.com
Fri Nov 18 16:35:10 GMT 2011


Hiya Oliver,

Snap! with Caroline. We're using MailChimp for most of our outbound
marketing emails, newsletters and alerts. Mailman is the work horse for the
discussion list (touch wood, seems to be working well, too).

I love the MailChimp interface, but it does lack some of the sophistication
of the larger-scale email marketing tools. However, having previously used
Lyris (which I'd put in this camp), the lesser feature-set doesn't compare
to the improvement in ease-of-use.

Sending campaigns with sophisticated targeting has gone from being
something that I had to handle alone, to a task that everyone can do with
minimal training. I'd say this is one of the critical success factors for
many of the email marketing tools - assuming that they'll all handle the
mechanics and segmentation of bulk email equally well.

MailChimp's API also seems pretty decent, we've just started using it to
send out daily digests of all the new roles posted to Chinwag Jobs, which
required integrating MailChimp with Drupal which proved relatively painless.

Hope that helps. Let us know what you end up going with.

Toodle Pip

Sam

--------------------------------------------------------------
Sam Michel, CEO - e: sam at chinwag.com
t: +44 (0)20 7183 2923 f: +44 (0)20 7099 4011
Chinwag - http://chinwag.com
Twitter - http://twitter.com/toodlepip
---------------------------------------------------------------
- Social Media Week LDN 2012 (13-17 Feb) - http://chw.ag/smwldn
- Chinwag Jobs - http://jobs.chinwag.com
- Digital Missions - http://digital-mission.org
- Sam @ Chinwag: http://chinwag.com/blogs/sammichel
- Sam @ Toodlepip: http://www.toodlepip.co.uk
--------------------------------------------------------------



On 18 November 2011 08:56, Caroline Bottomley
<carolinembottomley at gmail.com>wrote:

> Hi Oliver
>
> Mailchimp is excellent. Easy to use, easy to get into more sophisticated
> stuff like fairly complex segmentation of your lists. You can schedule
> autoresponders which is extremely handy and not everyone does it. There's
> loads of other stuff we haven't started using yet and there are regular
> announcements of new features. We swapped from iContact over a year ago and
> I haven't done a price comparison for a while, but they were competitive at
> the time. About £100 per month for a 10-25k list, unlimited sends is what
> we're on now. If your client has a list under 2,000 they get the service
> free (but they wouldn't be able to white label for free).
>
> We use Bitfolk for VPS hosting. It needs technical support from our end
> though.
>
> best
>
> Caroline
>
>
> *
> Caroline Bottomley
> *
> *
> RadarMusicVideos <http://www.radarmusicvideos.com/>
>
> *@radarmusicvideo <http://twitter.com/#!/radarmusicvideo>
> the Newsletter <http://eepurl.com/1Nzs>
> *Create  Promote  Broadcast*
> The Independent Music Video Network
>
> On 16 Nov 2011, at 12:44, Oliver Gibbs wrote:
>
> Afternoon chinwaggers,****
> ** **
> I’m looking for some advice for providing email servers / email  marketing
> to clients? So, I thought who better to ask than the sage folks on the
> Chinwag list!****
> ** **
> I’m looking to provide to my clients an email marketing system that they
> can use to create, manage and run mass email marketing campaigns through. I
> wanted to get some recommendations of services that can be white-labeled. I
> know Dot Mailer quite well but are there any other good ones out there?***
> *
> ** **
> Also, can anyone recommend a good hosting company that offer email servers
> that are intended to connect with CRM systems and can help to ensure mass /
> automated email get delivered?****
> ** **
> Thanks in advance for all your help****
> ** **
> Oliver****
> ** **
> ** **
> * *
> * *
> *Oliver Gibbs*
> *Director*
> * *
> Milk Ltd****
> Teli: +44 0208 616 8898****
> Tel: +44 0845 094 9167****
> Fax: +44 0207 1103****
> <image001.png> <http://www.milkdigital.co.uk/>****
> ** **
> ** **
> ** **
> *From:* uk-netmarketing-bounces at mm.chinwag.com [mailto:
> uk-netmarketing-bounces at mm.chinwag.com] *On Behalf Of *Alec East
> *Sent:* Tuesday, November 15, 2011 2:36 PM
> *To:* uk-netmarketing at mm.chinwag.com
> *Subject:* [uk-netmarketing] Email in China****
> ** **
> Hi Folks****
> ** **
> Can anyone help me with some insight into email marketing in China?****
> ** **
> We're looking after the online aspects of a product launch in China, one
> aspect of which is the email marketing.****
> ** **
> Are there any major pitfalls i should be aware of?****
> ** **
> e.g. ****
>             What restrictions does the government put on email marketing?*
> ***
> ** **
>             what are top (desktop) email clients I need to support?****
>  ****
>             are 163.com / 126.com / sina.cn etc fiddly to support?****
> ** **
>             What else should I be aware of?****
> ** **
> I'll probably use Campaign Monitor to send emails but we might opt for a
> local firm instead, as long as they are aware of whatever the equivalent to
> Outlook 2007 / Gmail rendering issues are in China.****
> ** **
> It's been a real education so far - post code data is about as precise as
> throwing a dart at a map, in the dark, while wearing boxing gloves. I'm
> hoping the email will be plain-sailing by comparison.****
> ** **
> Any tips or experiences greatly appreciated.****
> ** **
> Al****
> ** **
> ** **
>
>                                                 Alec East Director****
>                                                  ****
>                                                 email:
> alec.east at thboom.com****
>                                                 mob: +44 (0)7976 751 371**
> **
>                                                 web: *http://<http://www/>
> www.thboom.com*****
> ** **
>  http://twitter.com/aleceast****
> ** **
>
>
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