uk-netmarketing Archive (2011-2015)

Hi Sam & all

 

Permission to blow our own trumpet? (My claim to relevance is this is
sponsorship activation in spades, and of course has a Paralympic link J) 

 

For years we've worked with sport organisers, and finally someone agreed
that it would be fascinating for fans to find out more about the athlete
experience behind the scenes. That someone happened to be LOCOG - hurrah! 

 

The result is that through our sister company ipadio 60 or so Paralympic
Athletes have been kitted up with Samsung phones and will be letting us know
about the Games from their angle on the link below.

 

http://www.youtube.com/watch?v=y2SbjSK-1og
<http://www.youtube.com/watch?v=y2SbjSK-1og&list=PLE483C98BCDDD5DFA&feature=
plcp> &list=PLE483C98BCDDD5DFA&feature=plcp

 

It's already interesting, but we hope will become compelling as the athletes
enter competition!

 

Thanks, jd

 

 

John Duffy

Marketing Director

 

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