uk-netmarketing Archive (2011-2015)

[uk-netmarketing] Changing IP address and SEO

[uk-netmarketing] Changing IP address and SEO

Paul Lock paul at epicado.com
Fri Feb 24 09:38:56 GMT 2012


Hi Al,

We've been through this a few times. IP blocks are country assigned so if
you don't change the original country, you should be fine. If you're
changing with Rackspace UK, this will be a UK IP but if you're US based,
check this.

You'll get a visit from Google's malware bot - an IP change will trigger
that automatically. That shouldn't be an issue but if it is, you may see all
associated sites on this IP removed from the index. So check all sites and
that there are no hacks serving malware.

If you do you get a quick rinse and wash from Google, a month's bounce on
rankings is likely to be the worst that you'll suffer.

Kind Regards,

Paul 
Paul Lock
01453 760271
http://www.epicado.com 





-----Original Message-----
From: uk-netmarketing-bounces at mm.chinwag.com
[mailto:uk-netmarketing-bounces at mm.chinwag.com] On Behalf Of Alasdair Orr
Sent: 23 February 2012 16:04
To: uk-netmarketing
Subject: [uk-netmarketing] Changing IP address and SEO

Hi everyone,

We're shortly going to be upgrading our servers which are managed /  
hosted by Rackspace (who are pricey but awesome). The geo location  
will remain the same, the supplier will remain the same, but the  IP  
address will obviously be changing after many many years...

Getting conflicting reports on whether this will have an affect on SEO  
of client sites that we host? Some say yes, others say no and online  
research is mixed too. Asked Rackspace and they said yes, but they  
could just be covering their backs to be on the safe side...

Anybody got any experiences with this? Anything else we should be  
aware of? All advice much appreciated!

Many thanks,
Al

-----------------
Alasdair Orr
Business Development Director
SugarShaker - Digital Marketing & Web Development

T: 0844 800 7109
M: 0797 999 0898
E: al at sugarshaker.com
W: www.sugarshaker.com

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