uk-netmarketing Archive (2011-2015)

Hi Al

Not one to stress about - in our experience a very minor factor. I think if
you stick with the logic that the search engines won't put any great
importance on factors which can easily be manipulated without the visitor
noticing anything (the classic example - meta keywords), then you won't go
far wrong. And it's perfectly natural behaviour for a site to change IP
address because it's perfectly natural behaviour to switch hosts.

Other than country relevance, don't fret!! jd



John Duffy
Marketing Director



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-----Original Message-----
From: uk-netmarketing-bounces at mm.chinwag.com
[mailto:uk-netmarketing-bounces at mm.chinwag.com] On Behalf Of Alasdair Orr
Sent: 23 February 2012 4:04 PM
To: uk-netmarketing
Subject: [uk-netmarketing] Changing IP address and SEO

Hi everyone,

We're shortly going to be upgrading our servers which are managed / hosted
by Rackspace (who are pricey but awesome). The geo location will remain the
same, the supplier will remain the same, but the  IP address will obviously
be changing after many many years...

Getting conflicting reports on whether this will have an affect on SEO of
client sites that we host? Some say yes, others say no and online research
is mixed too. Asked Rackspace and they said yes, but they could just be
covering their backs to be on the safe side...

Anybody got any experiences with this? Anything else we should be aware of?
All advice much appreciated!

Many thanks,
Al

-----------------
Alasdair Orr
Business Development Director
SugarShaker - Digital Marketing & Web Development

T: 0844 800 7109
M: 0797 999 0898
E: al at sugarshaker.com
W: www.sugarshaker.com

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