uk-netmarketing Archive (2011-2015)

[uk-netmarketing] Analytics - for tracking individual visitors

[uk-netmarketing] Analytics - for tracking individual visitors

Craig Sullivan Craig.Sullivan at Belron.com
Tue Feb 28 15:36:38 GMT 2012


Hi,

Obvious question - track what, precisely?

I use clicktale and would highly recommend it - but without context/goal/business driver - it's hard to propose something that 'will go beyond google'.

C.

Craig Sullivan
Group Customer Experience Manager
Belron International Ltd
Tel : +44 (0) 1784 263 665
Mobile : +44 (0) 7764 324 519

"Going to bed at night saying we've done something wonderful...  that's what matters to me."
Steve Jobs, 1983


________________________________
From: uk-netmarketing-bounces at mm.chinwag.com [uk-netmarketing-bounces at mm.chinwag.com] on behalf of John Duffy [john at nemisys.uk.com]
Sent: 28 February 2012 14:30
To: 'uk-netmarketing'
Subject: [uk-netmarketing] Analytics - for tracking individual visitors

Hi all

We have a client who wants to go beyond Google’s Ts & Cs to track their individual Members’ actions on their web site. Can anyone recommend a viable option that:

·         Plays nicely with Google Analytics

·         Doesn’t have a substantial license fee (they might pay £50/month, not much more)

Thanks, jd




John Duffy
Marketing Director

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