uk-netmarketing Archive (2011-2015)

[uk-netmarketing] did somebody say content marketing?

[uk-netmarketing] did somebody say content marketing?

Angus Phillipson angus at thebyte9.com
Thu Apr 11 13:01:34 BST 2013


Hello everyone,



It seems that Content Marketing is all the rage these days,  indeed
Outbrain and Econsultancy labelled 2013 ‘the year of content marketing’.
Given that we are facilitators and have a publishing heritage I thought we
should set about trying to write something useful on the subject.   So here
are the fruits of our labour… http://bit.ly/151PpJd - A Manifesto for
Content Marketing.



It’s something of a tome (apologies,  plenty to say!),   but hopefully a
useful resource for digital marketers, editors and content professionals
alike.



Be glad to hear any feedback,  comments, agreements or disagreements,
errors or omissions or indeed areas that list followers would like to see
more on from a systems / nerdy perspective.



Regards



angus



--

Angus Phillipson

Byte9 <http://www.thebyte9.com/>



angus at thebyte9.com

@AngusPhillipson <http://www.twitter.com/angusphillipson>

+44 (0) 771 043 8972

+44 (0) 0208 780 6350
-------------- next part --------------
An HTML attachment was scrubbed...
URL: <https://mm.chinwag.com/cgi-bin/mailman/private/uk-netmarketing/attachments/20130411/4a731d18/attachment.html>


More information about the uk-netmarketing mailing list