uk-netmarketing Archive (2011-2015)

[uk-netmarketing] Rebranding Kempt

[uk-netmarketing] Rebranding Kempt

Marc Duke marcduke at btconnect.com
Mon Dec 16 10:50:50 GMT 2013


Happy to do so! 

 

Marc Duke

Marketing Consultant

T: +44 (0) 7764 950 953

E: marcduke at btconnect.com

Skype: marc.duke230573

 

From: uk-netmarketing-bounces at mm.chinwag.com
[mailto:uk-netmarketing-bounces at mm.chinwag.com] On Behalf Of Chris Kempt
Sent: 05 December 2013 19:54
To: uk-netmarketing
Subject: Re: [uk-netmarketing] Rebranding Kempt

 

Thanks Kirsten - you're absolutely right, it's super difficult to talk to
everyone so, frankly, I often thing it's best just to please yourself! At
least when you offer a service that's as bespoke and niche as we do. 

 

I think your idea of some kind of founders meet-up is a great idea. I gave a
talk the other day on "my top 5 fuck-ups" over the last 10 years of Kempt
which was really well received (I think.) and would be more than happy to
repeat it Sam? Perhaps we could encourage a few other brave souls to share
some wisdom/tales of woe?

 

Cheers

 

C

 

 

Chris Kempt - Kempt
T  08456 800899 M 07701 048632
E  <mailto:chris at kempt.co.uk> chris at kempt.co.uk 

 

Witness the man, the woman, the legends -  <http://stuntlegends.com/>
http://stuntlegends.com

 

Kempt Ltd, First Floor, 31 St Margarets Street, Canterbury, Kent CT1 2TG.

Kempt Limited registered in the UK, Company number 4725387

 

 

 

On 26 Nov 2013, at 17:16, Kirsten Williamson
<kirsten at petruscommunications.com> wrote:





I felt bad not responding to this earlier as it is brave and great to put
out your new site and say, 'so what do you think?'

 

Caroline's comments inspired me as I had similar thoughts but hadn't spent
time putting them to words.

 

I love the creativity and illustrations - I don't buy this kind of stuff but
looking through the website I wondered if I should.

 

But it was a bit complicated (for me) and I wondered if the target were
other creatives or the people who decide the budget or who choose the
creative / technical teams - it is hard to talk to everyone.

 

I liked the honesty of your blog posts too. Maybe Sam has already thought of
this and done it - sorry if I missed this somewhere - but what about a get
together during SM week or a chinwag event for founder / owners of small
creative and social businesses. Things can seem tough at times between
delivering contracts and emptying the bins, perhaps we could share and learn
from each other a bit more and remind ourselves that it is fun too.

 

Kirsten

Managing Director

Petrus Communications

 

 

From: uk-netmarketing-bounces at mm.chinwag.com
[mailto:uk-netmarketing-bounces at mm.chinwag.com] On Behalf Of Caroline
Sent: 19 November 2013 08:52
To: uk-netmarketing
Subject: Re: [uk-netmarketing] Rebranding Kempt

 

Hi Chris

 

I LOVE the illustrations.

It doesn't answer 'where am I and what can I do here?' on either pages one
or two, but it is undeniably exciting, so I don't mind clicking on to find
out more. At this point I'm not entirely sure if you're a service or a
community.

Takes a short while to understand you're showing me a slideshow - ref: don't
make me think

Frustrating not to be able to click on the text bottom lhs to see more.

Takes a guess to click on 'pages' to access navigation - call it menu
instead? = you're stepping away from web conventions, ie bad idea, ie don't
make me think

Not much branding about Kempt, kind of a suprise to see it mentioned again
in the menu.

Previous work pages too dominated by style of website - implies all your
projects are styled the same.

 

Main impressions.

You're fun and very good illustrators.

You're not entirely focussed on client briefs

It's nice and simple but at the same time you've made it a bit unnecessarily
difficult and busy.

 

Overall

I really like it, but it would have to be a very specific project, one very
similar to your design, that I would come to you for.

 

Hope that helps. 

We've got a new design coming on soon, I'll have to be brave like you and
put it up for feedback.

Very best

 

Cx



Caroline Bottomley

Managing Director

 <http://www.radarmusicvideos.com/home> Radar

 <https://twitter.com/radarmusicvideo> Twitter

Join our interesting  <http://eepurl.com/1Nzs> mailing list

Radar connects labels and artists to talented new music video directors
worldwide

Winner  <https://www.peopleslovie.eu/#music-0> European  Lovie Awards

Winner
<http://4pt5.com/radar-music-videos-wins-the-music-4-5-pitch-competition/>
Best Music Start-Up Music 4.5

 

On 15 Nov 2013, at 00:20, Chris Kempt <chris at kempt.co.uk> wrote:






Hello old friends! 

 

Welli's been a touch quiet on the list recently, are you all still there?
Just super busy I guess or maybe we're all getting to that old and jaded
part of our career where we just buckle down and get on with earning money
for our partners/kids/other expensive habits?

 

Well anyway, Kempt quietly passed a couple of milestones this year:

 

1) We turned 10 (and I forgot!).

 

2) We finally got around to the rebrand that i've been planning for at
least. 9 years?!

 

We've just got the website up (www.kempt.co.uk <http://www.kempt.co.uk/> )
so I'd really love it if you could swing by, take a look and let me know
what you think? Does it work? Is there enough content on there? Does
anything not make sense? I look forward to being ritually torn apart in due
course :o)

 

Cheers

 

C

 

 

Chris Kempt - Kempt
T  08456 800899 M 07701 048632
E  <mailto:chris at kempt.co.uk> chris at kempt.co.uk 

 

Witness the man, the woman, the legends -  <http://stuntlegends.com/>
http://stuntlegends.com

 

Kempt Ltd, First Floor, 31 St Margarets Street, Canterbury, Kent CT1 2TG.

Kempt Limited registered in the UK, Company number 4725387

 

 

 

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