uk-netmarketing Archive (2011-2015)
[uk-netmarketing] Subscription problems
Matthew Scherba mps at plancentric.comFri Mar 7 16:56:56 GMT 2014
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All, Agree with Allan. Providing that you can integrate Stripe into your app via an API, it provides you with control of the payment process. It's pretty easy to do with some competent developers, and can also reduce the payment margins, with the added bonus of putting more cash into your account rather than the banks. Matthew On 7 March 2014 10:03, Christopher Johns <chris at aardvarklondon.com> wrote: > Can you not simply send them an email 48 hours before their due renewal > point? > > C > > > -- > Christopher Johns > Commercial Director > Aardvark London Limited > Nudge CRM Limited > > > > > > > On 6 Mar 2014, at 09:09, Neil Marshall <neil.marshall at mjpr.com> wrote: > > Hi Caroline, > > Yes, we're faced with this problem on an ongoing basis, too. > > I look at it this way: Anyone that doesn't want to remain a subscriber, > for whatever reason, has chosen to leave the service. I see no point in > being concerned about scaring them off in the first place. If they don't > want the service, that's their choice. What you can do is give them > compelling reasons to remain with the service. Show them what they'll miss > without the subscription. > > Make the renewals information as clear as possible in the sign-up process, > and at each point in time the renewal goes through. Explain that they can > cancel at any time. Also, make it clear that, as a service, refunds are not > granted. If you've made it clear, and they agree to it, the onus is on > them. Additionally, make it very clear on how they can unsubscribe. Hiding > this information will only annoy the person even more as they will feel > they are being fooled. Be up front and clear about all the information they > need to make their decisions. Put the key parts in a simple, bullet point > list, with a link to the full T&Cs, and yes, put a check box to say they > have read and agree to te T&Cs. I see no reason why not to have a check > box, but, as I said, make it clear they can cancel at any time. > > Of course, it won't stop the individuals that never read the T&Cs. > > HTH > > Neil > > ----------------------------------------------------------------------- > PUBLICITY : DESIGN : MARKETING : ONLINE > ----------------------------------------------------------------------- > MARSHALL JENNINGS > Wyvols Court > Swallowfield > Reading > Berkshire > RG7 1WY > UK > ----------------------------------------------------------------------- > tel: +44 (0)118 988 0288 > fax:+44 (0)871 900 3464 > e-mail: info at mjpr.com > www.mjpr.com > ----------------------------------------------------------------------- > > '1988 - 2014 MJPR The Agency with 25+ years service to the high-tech PR > sector.' > ....press and public relations, advertising, literature design, marketing, > direct mail and web site design, optimisation and promotion...' > > This email and any attachments to it may be confidential and are intended > solely for the use of the individual to whom it is addressed. Any views or > opinions expressed are solely those of the author and do not necessarily > represent those of Marshall Jennings PR Ltd. > If you are not the intended recipient of this email, you must neither take > any action based upon its contents, nor copy or show it to anyone. > Please contact the sender if you believe you have received this email in > error. > Registered Office: > 8 King Edward Street, > Oxford, OX1 4HL, UK > Registered in England > Company Number: 2164074 > VAT Number: GB 490 7035 45 > > > At 09:21 04/03/2014, you wrote: > > Hi Chinwaggers, > > Blumming subscription problems! This is about people wanting refunds, > saying they didn't realise their subscription renews. > > We flag it up twice on the payment page. > It's stated on the account screen of all subscribers, with a link to > unsubscribe. > It's in clear view on FAQs. > > But STILL we have unhappy customers saying they didn't realise it would > renew. Of course sometimes this is just to try and get out of it, but > sometimes it'll be real. > We do refund, after deducting a £10 admin fee (thanks Chinwaggers for that > tip :) > > Our current problem is occasionally subscribers will raise the problem > with their bank or paypal. Neither of whom seem to think our safeguards are > enough. > I'm trying to find out what they do think is enough but expect that to be > lengthy / a fruitless endeavour. > > Has anyone else had this problem. Do you know what banks / paypal find > acceptable? > Also, we're considering a tick box for users to confirm they understand > this is a renewing subscription. Is this too heavy handed, would it scare > people off? > > Thanks for your thoughts and experiences > > Caroline > > > > Caroline Bottomley > > Managing Director > Radar Music Videos <http://www.radarmusicvideos.com/home> > Twitter <https://twitter.com/radarmusicvideo> > Radar connects labels and artists to talented new music video directors > worldwide > Winner European Lovie Awards <https://www.peopleslovie.eu/#music-0> > Winner Best Music Start-Up<http://4pt5.com/radar-music-videos-wins-the-music-4-5-pitch-competition/>Music 4.5 > Mailing list <http://eepurl.com/1Nzs> - the business of music video > > > > > > > > __________ Information from ESET Smart Security, version of virus > signature database 9506 (20140305) __________ > > The message was checked by ESET Smart Security. > > http://www.eset.com > ~~ Chinwag Jobs: Find your perfect new job or next team member ~~ > > Chinwag Jobs is the leading specialist recruitment website for digital > roles in the UK. Used by major companies such as BBC, Electronic > Arts, Kingston University as well as the majority of recruitment > agencies who place staff in the sector. > > Take a look through our listings or register to advertise your > own vacancies today. > > >> CHINWAG JOBS: http://jobs.chinwag.com > ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ > You're subscribed to uk-netmarketing to change your options or > unsubscribe: https://mm.chinwag.com/options/uk-netmarketing > > uk-netmarketing discussion list is powered by http://chinwag.com > > > __________ Information from ESET Smart Security, version of virus > signature database 9506 (20140305) __________ > > The message was checked by ESET Smart Security. > > http://www.eset.com > > ~~ Chinwag Jobs: Find your perfect new job or next team member ~~ > > > Chinwag Jobs is the leading specialist recruitment website for digital > roles in the UK. Used by major companies such as BBC, Electronic > Arts, Kingston University as well as the majority of recruitment > agencies who place staff in the sector. > > Take a look through our listings or register to advertise your > own vacancies today. > > CHINWAG JOBS: http://jobs.chinwag.com > > ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ > You're subscribed to uk-netmarketing to change your options or > unsubscribe: https://mm.chinwag.com/options/uk-netmarketing > > uk-netmarketing discussion list is powered by http://chinwag.com > > > > ~~ Chinwag Jobs: Find your perfect new job or next team member ~~ > > Chinwag Jobs is the leading specialist recruitment website for digital > roles in the UK. Used by major companies such as BBC, Electronic > Arts, Kingston University as well as the majority of recruitment > agencies who place staff in the sector. > > Take a look through our listings or register to advertise your > own vacancies today. > > >> CHINWAG JOBS: http://jobs.chinwag.com > ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ > You're subscribed to uk-netmarketing to change your options or > unsubscribe: https://mm.chinwag.com/options/uk-netmarketing > > uk-netmarketing discussion list is powered by http://chinwag.com > -- Kind Regards, Matthew Scherba Plancentric T: +44 (0)207 297 2036 M: +44 (0) 797 643 7131 Tw: @plancentric Skype: plancentric www.plancentric.com -------------- next part -------------- An HTML attachment was scrubbed... URL: <https://mm.chinwag.com/cgi-bin/mailman/private/uk-netmarketing/attachments/20140307/e16f59b6/attachment.html>
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