uk-netmarketing Archive (2011-2015)

[uk-netmarketing] Finding the Write Content Writers

[uk-netmarketing] Finding the Write Content Writers

Caroline Bottomley caroline at radarmusicvideos.com
Sat Oct 11 17:09:40 BST 2014


Excellent article Suzy, thanks!

ps, another variation - we’ve take on someone trained in copywriting to do our social media marketing. Once she’s more familiar with Radar and the issues in our sector, she’ll start doing article writing too,

bests 



Caroline Bottomley

Managing Director
Radar Music Videos
Twitter
Radar is an online rep for the best unsigned music video directors worldwide





On 10 Oct 2014, at 21:23, Suzy Turnbull <suzy at dmppanama.com> wrote:

> Hi John,
> 
> This article just published could give you a clue to some additional resources for writers.  
> 
> We were lucky enough to recruit an English Graduate with a great talent who helps write some general articles but specialised product areas can be a challenge.  
> 
> If you can track down freelance or out of work journalists with specialist knowledge in a certain product area, that tends to be the best bet.
> 
> Suzy
> 
> Suzy Turnbull (PG Dip DigM)
> Partner
> 
> dmpp
> 
> Tel:  +(507) 209 3485  |  +(507) 6480 3623
> Website: www.dmppanama.com
> Skype: suzyturnbull
> Google +:  google.com/+SuzyTurnbull
> Linked in: pa.linkedin.com/in/suzyturnbull/ 
> 
> From: John Braithwaite <john at ergodigital.com>
> Reply-To: uk-netmarketing <uk-netmarketing at mm.chinwag.com>
> Date: Tuesday, October 7, 2014 at 3:37
> To: UK Netmarketing List <uk-netmarketing at lists.chinwag.com>
> Subject: [uk-netmarketing] Finding the Write Content Writers
> Hi Guys
> 
> There are loads of places to find and commission freelance writers - but it can be more trouble than it's worth actually finding one who understands the brand / messages, writes fluently, and delivers on time to budget.
> 
> I guess we can split this into two areas:
> 
> 1. Reach: finding the places where a good quality of freelancer hangs out. From what I have heard (and my own experience) the technical orientated marketplaces (ODesk and Elance) are not the best place to find them. Freelancers.net is hit and miss... so where else do you go? Is it worth finding horses for courses or finding one you like and giving them a variety of work?
> 
> 2. Assessment: OK, so again this is tricky, not just because you can never be fully sure who is writing what, but also there are some other issues. From grammar, to US spelling, to the biggest problem being the slow slide of ennui... (how many articles can you write about XXX  before you get bored?). I suppose if I were to put a list together of what I look for is: writing quality, spelling and grammar, style (and suitability for the client), responsiveness and thick skin (to feedback)
> 
> (of course you could add budget as a third - you do get what you pay for ... but assuming budget is reasonably competitive... )
> 
> So, anyone got any 'nuggets' on the two above items. I have had mixed success, but always interested in those with fresh angles.
> 
> Many thanks
> 
> 
> John Braithwaite
> Ergo Digital Limited
> 
> TALK:  +44 7977 272752 / +44 1962 605 000
> TAP:  www.ergodigital.com  /  john at ergodigital.com  /  twitter.com/johnnymb  /  linkedin.com/in/johnmbraithwaite 
> THINK: http://ergodigital.com/online-marketing-news-views/ - Ergo Voice - Digital Disbursements
> 
> NEW HQ: Unit 3B, Apollo House, Calleva Park, Aldermaston, Berkshire, RG7 8TN 
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> 
> Chinwag Jobs is the leading specialist recruitment website for digital
> roles in the UK. Used by major companies such as BBC, Electronic
> Arts, Kingston University as well as the majority of recruitment
> agencies who place staff in the sector.
> 
> Take a look through our listings or register to advertise your
> own vacancies today.
> 
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