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| Subject: | UKNM: Graduate Placement help |
| From: | Tom Samuels |
| Date: | Tue, 4 Apr 2000 17:45:13 +0100 |
QAA01710
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Any ideas?
We're looking for a student placement currently on a marketing / business
degree interested in assisting the running of a large travel site
www.visitbritain.com. Starting August for one year, no equity options
(probably a good thing anyway) but good experience for anyone wanting an
intro to the field and job spec available on request.
Appreciated
Tom Samuels
Online Marketing Manager
British Tourist Authority
Tel: 0181 563 3136
Fax: 0181 563 3154
E-mail: tsamuels
bta [dot] org [dot] ukBRITAIN on the Internet
www.visitbritain.com
>>> UKNM Digest <owner-uk-netmarketing-digest
chinwag [dot] com> 03/04/00 16:56:54>>>
UKNM Digest Monday, April 3 2000 Volume 01 : Number 440
Welcome to the digest of the uk-netmarketing mailing list
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chinwag [dot] comIn this digest:
Re: UKNM: .com vs .co.uk - UK consumer understanding?
UKNM: Sending messages to phones
Re: UKNM: .com vs .co.uk - UK consumer understanding?
Re: UKNM: 2 letter .co.uk
RE: UKNM: a thought...
Re: UKNM: RE=3A_UKNM=3A_=2Ecom_vs_=2Eco=2Euk_-_Pass=E9=2E?
UKNM: Premium Rate Calls
UKNM: What a lot of money!!!
UKNM: Online grocery retail - was .com vs .co.uk
Re: UKNM: Premium Rate Calls
UKNM: Re: Sending messages to phones
Re: UKNM: Online grocery retail - was .com vs .co.uk
Re: UKNM: Online grocery retail - was .com vs .co.uk
RE: UKNM: Tesco's token effort
UKNM: Memes and marketing
Re: UKNM: Memes and marketing
Re: UKNM: Memes and marketing
----------------------------------------------------------------------
Date: Mon, 3 Apr 2000 03:42:19 -0700 (PDT)
From: Rory Teeling <rory_teeling
yahoo [dot] com>Subject: Re: UKNM: .com vs .co.uk - UK consumer understanding?
It's not just Iceland that are going a bit bananas
about this. This weekend i was on my local high street
and saw a shop called The Pine Shop with .com hastily
scrawled after the name in different font colour and
style
Best chuckle i had all weekend
- --- Trevor May <trevor
re-flex [dot] com> wrote:> > > Nik wrote - "So what does everyone think about
> Icelands idea to rename
> it's
> > > stores Iceland.co.uk?"
>
> Ian Tester wrote:
> > Pretty daft and short-sighted? I think their
> Marketing Director just
> > swallowed a little too much .com hype and is
> probably going to end up
> > choking on it. . .
>
> And I seriously hope that the graduated monstrosity
> that features on
> their new TV ad isn't the new logo.
>
>
> Trevor May
>
> reflex trevor
re-flex [dot] com> 7 Ransome's Dock http://www.re-flex.com/
> Parkgate Road Tel: +44 (0)20 7801 0171
> London SW11 4NP Fax: +44 (0)20 7801 0181
------------------------------
Date: Mon, 3 Apr 2000 11:47:17 +0100
From: "Severina Publications" <info
severinapublications [dot] co [dot] uk>Subject: UKNM: Sending messages to phones
Hi all,
You may remember me waffling on about Gisajob (one of my clients) launching
a WAP enabled version of their site. (Thanks to all who helped test it)
Now they want to be able to send SMS messages to phones saying 'The type of
job you wanted has just come in'
Does anyone know how to facilitate this?? Any gurus out there willing to
quote for the job?
Thanks in advance
Nikki Pilkington
Severina Publications
Because Internet Marketing Is More Than Just Great Design
http://www.severina.co.uk info
severina [dot] co [dot] uk (mailto:infoseverina [dot] co [dot] uk)Tel: +44 (0)1327 871093 Fax: +44 (0)1327 871907
ICQ: 9330127
------------------------------
Date: Mon, 03 Apr 2000 11:12:26 +0100
From: Jo Chipchase <jo
can-u-hack-it [dot] com>Subject: Re: UKNM: .com vs .co.uk - UK consumer understanding?
Ian Tester wrote:
>Nik wrote - "So what does everyone think about Icelands idea to rename it's
>stores Iceland.co.uk?"
>
>Pretty daft and short-sighted? I think their Marketing Director just
>swallowed a little too much .com hype and is probably going to end up
>choking on it. . .
I think the .co.uk name change strategy may confuse consumers, leading some
to think it's a Net business, and detracting from the stores. For example,
it would confuse my non-surfing Mum... so perhaps Mum wouldn't go to
Iceland after all.
_________________________________
Can-U-Hack-It
Internet, editorial & publicity services
* www.cuhi.com * www.ukpress.org *
------------------------------
Date: Mon, 3 Apr 100 11:57:12 +0100 (BST)
From: James Cronin <james
unfortu [dot] net>Subject: Re: UKNM: 2 letter .co.uk
> > You can't have two letter .co.uk domain names, unfortunately.
>
> You can, however, have a letter and a number, e.g. m4.co.uk.
>
> Don't ask me why!
because of potential confusion in systems between ISO country codes
and 3rd level domain names.
factoid-of-the-day
James.
xx
------------------------------
Date: Mon, 3 Apr 2000 12:15:40 +0100
From: Robin Edwards <robin
clockworx [dot] co [dot] uk>Subject: RE: UKNM: a thought...
> Aaah, the blinkered arrogance of net people in assuming that we are still
> part of *new* media, or ever were working in *the* industry.
>
> (What, for example, do we call folks working on interactive TV, mobile
> technology etc? "Even Newer Media"?)
I'd go with the "digital media" thing. Or maybe "digital communications"
which also seems to cover everything given that communication does not
necessarily mean transmitting over some kind of network. As for why we all
still use "New Media" - well, it makes conversation easier (to paraphrase
David Byrne from True Stories - http://us.imdb.com/Title?0092117)
Robin
- --
Robin Edwards
Clockworx
T: +44 1543 252370 F: +44 1543 420761
E: robin
clockworx [dot] co [dot] uk W: http://www.clockworx.com/ W2:http://www.shopworx.net/
------------------------------
Date: Mon, 03 Apr 2000 12:07:42 +0100
From: Can-U-Hack-It <jo
can-u-hack-it [dot] com>Subject: Re: UKNM: RE=3A_UKNM=3A_=2Ecom_vs_=2Eco=2Euk_-_Pass=E9=2E?
Vincent O' Keefe wrote:
>For the more anarchic of you, go to http://www.blowthedotoutyourass.com,
>download the posters and affix to whatever overcrowded ad space you can.
It's so anarchic that the image links are broken...
_________________________________
Can-U-Hack-It
Internet, editorial & publicity services
* www.cuhi.com * www.ukpress.org *
------------------------------
Date: Mon, 3 Apr 2000 13:07:42 +0100
From: John McCarthy <j [dot] mccarthy
ucl [dot] ac [dot] uk>Subject: UKNM: Premium Rate Calls
I always thought that premium rate phone charges would be a major revenue
generator for the web and a simple way to impliment micro currency.
I haven't seen this anywhere yet - so perhaps I was wrong. Are any ISP's
offering such a service (beyone 0845)? If not then why not?
John
------------------------------
Date: Mon, 3 Apr 2000 13:30:40 +0100
From: John McCarthy <j [dot] mccarthy
ucl [dot] ac [dot] uk>Subject: UKNM: What a lot of money!!!
Well, well.. bidding for the new spectrum licencies shows no sign of a slow
down.
http://www.spectrumauctions.gov.uk/auction/auction_index.htm
2 billion quid for a 3rd generation licence.
Then again, these licences last for 20 years.
So here's a dumb sum -
2 billion (current licence cost)
/20 (number of years)
/50million (uk population)
= #2.00/person/year
Looks cheap to me. Especially when I look at my mobile bill. No wonder
no-ones dropped out.
John
------------------------------
Date: Mon, 3 Apr 2000 13:38:44 +0100
From: "Ray Taylor" <ray
eyeconomy [dot] com>Subject: UKNM: Online grocery retail - was .com vs .co.uk
From: Jo Chipchase <jo
can-u-hack-it [dot] com>> I think the .co.uk name change strategy may confuse consumers, leading
some
> to think it's a Net business, and detracting from the stores. For
example,
> it would confuse my non-surfing Mum... so perhaps Mum wouldn't go to
> Iceland after all.
>
Jo may well be right. But you might equally say that they are trying to get
ahead of the game by educating consumers and/or setting up store for the
future consumer.
So far, no grocery retailer has made any real inroads into online/direct
sales. Tesco looked promising for a while but still (disappointingly) very
much a token effort, Sainsbury's still on the starting block, M&S still
struggling to come to terms with the 20th Century, let alone the one that
starts in 9 months time. And they all have other more pressing worries.
Perhaps Iceland sees this as their opportunity to grab the online
highground. Who knows? Of course it will need an awful lot of investment in
customer service to match deeds with words. And Iceland's comments in
Marketing Week suggest they are happy to play third fiddle to Tesco and
Sainsbury's while minimising investment.
So all in all, despite promises of huge investment by the big two, online
grocery sales are not likely to inspire anyone, and particularly not the
customers. Unless of course the 'customers' are restricted to young singles
/ professionals who can't be bothered to go shopping (as opposed to the real
customers of grocery stores - the housewives, or whatever the PC term is for
people who control family finances these days).
The only way we are likely to get a really good online/direct grocery retail
delivery service in this country is as a startup. Orders taken by email,
web, iTV, WAP, kiosk, and the good ol'fashioned telephone and/or fax. No
delivery charge, 2-hour turnaround, 24-hour customer care, etc., etc.
Couldn't be done? sure it could. It would just take a bit of wit, effort and
money to do it.
Next time I chat to Terry Leahy I will suggest he chucks in his dead-end job
and gets out on the VC trail.
Ray Taylor
------------------------------
Date: Mon, 3 Apr 2000 13:53:56 +0100
From: "Russell Findlay" <rjfindlay
hotmail [dot] com>Subject: Re: UKNM: Premium Rate Calls
Premium rate numbers are used on the web , but not generally for simple
dial-up access (except in Japan - where this is similar but more expensive
to 0845) Some providers use a simple premium rate service for content -
downloading a dialer into your PC, which then dials the premium rate number.
This is used (using international premium rate numbers - i.e. you end up
calling the Seychelles) for "adult content" and using IN platforms in for
instance the US, where it can be used to pay for digitally transferred goods
such as music / services such as fan club membership. There are legal
restrictions on using a phone bill for purchasing physical goods in some
jurisdictions and issues around collection for phone companies. The best
site to learn more is www.echarge.com
ALEX GORRIE, 'Internet Pay-Per-View' Service New payment system offers
users greater security A Web-site dedicated to horse racing has this week
become the first in the UK to deploy the eCharge payment method, a new
method of paying over the Internet without having to use a credit card.
- ----- Original Message -----
From: John McCarthy <j [dot] mccarthy
ucl [dot] ac [dot] uk>To: uk-netmarketing <uk-netmarketing
chinwag [dot] com>Sent: Monday, April 03, 2000 1:07 PM
Subject: UKNM: Premium Rate Calls
> I always thought that premium rate phone charges would be a major revenue
> generator for the web and a simple way to impliment micro currency.
> I haven't seen this anywhere yet - so perhaps I was wrong. Are any ISP's
> offering such a service (beyone 0845)? If not then why not?
>
> John
------------------------------
Date: Mon, 3 Apr 2000 14:21:30 +0100
From: "Chris Garrett" <chris
chrisg [dot] com>Subject: UKNM: Re: Sending messages to phones
Hi,
You can do email->sms via Genie if you want to do it on the cheap, or there
are various packages out there. I have not looked at it yet but I found this
link on a weblog http://www.battersby.org.uk/software/esms.html
Chris
- ----- Original Message -----
From: "Severina Publications" <info
severinapublications [dot] co [dot] uk>To: <uk-netmarketing
chinwag [dot] com>Sent: Monday, April 03, 2000 11:47 AM
Subject: UKNM: Sending messages to phones
> Hi all,
>
> You may remember me waffling on about Gisajob (one of my clients)
launching
> a WAP enabled version of their site. (Thanks to all who helped test it)
>
> Now they want to be able to send SMS messages to phones saying 'The type
of
> job you wanted has just come in'
>
> Does anyone know how to facilitate this?? Any gurus out there willing to
> quote for the job?
>
> Thanks in advance
>
> Nikki Pilkington
> Severina Publications
> Because Internet Marketing Is More Than Just Great Design
> http://www.severina.co.uk info
severina [dot] co [dot] uk (mailto:infoseverina [dot] co [dot] uk)> Tel: +44 (0)1327 871093 Fax: +44 (0)1327 871907
> ICQ: 9330127
------------------------------
Date: Mon, 3 Apr 2000 06:27:13 -0700 (PDT)
From: Rory Teeling <rory_teeling
yahoo [dot] com>Subject: Re: UKNM: Online grocery retail - was .com vs .co.uk
Maybe another significant reason grocery retailers
will find it difficult to move into the online arena
is their role in the social infrastructure of the UK,
and the attendant expectations of their customers.
For many people, and increasingly so, it is one of the
last places of real social interaction with ones
'community' left.
Grocery retailers themselves recognise this to varying
degrees, and the introduction of themed shopping
experiences (Tesco Metro singles nights etc) and even
Creches is a reflection of this.
Not for nothing are grocery retailers often referred
to as 'Cathedrals' and 'Churches' of shopping. This
community function was one of the great mainstays of
the Church in the past, and the retailers have
increasingly picked up this societal need as church
attendance has decreased.
- --- Ray Taylor <ray
eyeconomy [dot] com> wrote:> From: Jo Chipchase <jo
can-u-hack-it [dot] com>>
> > I think the .co.uk name change strategy may
> confuse consumers, leading
> some
> > to think it's a Net business, and detracting from
> the stores. For
> example,
> > it would confuse my non-surfing Mum... so perhaps
> Mum wouldn't go to
> > Iceland after all.
> >
>
> Jo may well be right. But you might equally say that
> they are trying to get
> ahead of the game by educating consumers and/or
> setting up store for the
> future consumer.
[Sam says: msg chopped...]
------------------------------
Date: Mon, 3 Apr 2000 14:23:49 +0100
From: "Ray Taylor" <ray
eyeconomy [dot] com>Subject: Re: UKNM: Online grocery retail - was .com vs .co.uk
Hate to reply to my own comment but should have read my FT before starting
this one.
The following:
"Tesco, the UK's leading food retailer, plans to separate its e-commerce
arm from the core supermarket business.
"The group will announce the split for TescoDirect alongside its annual
results on Tuesday next week. The new division will be wholly owned
by Tesco, which claims to be the world's leading online grocery business,
outstripping US rivals in turnover terms.
from: www.ft.com company news
..suggests Tesco could, in fact, be its own biggest competitor in a matter
of weeks. It will still be owned by Tesco, but question is, how much
autonomy will the new management have?
And if they continue to use Tesco store staff to do the picking, how does
Tesco Direct keep control of the customer service, etc?
RT
------------------------------
Date: Mon, 3 Apr 2000 14:32:52 +0100
From: Neil Morgan <neil [dot] morgan
e-Space [dot] co [dot] uk>Subject: RE: UKNM: Tesco's token effort
Ray,
You wrote about Tesco's token effort at online sales ...
".. despite promises of huge investment by the big two, online
grocery sales are not likely to inspire anyone, and particularly not the
customers. Unless of course the 'customers' are restricted to young singles
/ professionals who can't be bothered to go shopping (as opposed to the real
customers of grocery stores - the housewives, or whatever the PC term is for
people who control family finances these days)"
Are you saying that 'young singles/professionals who cannot be bothered to
go shopping' are not a legitimate target market? I thought they were a
large part of the existing web market. When the other 11 million UK adults
come on-line perhaps Terry will target the housewives.
Neil Morgan
e-Space
(I admit that we sell ads on the Tesco site/s)
> -----Original Message-----
> From: Ray Taylor [SMTP:ray
eyeconomy [dot] com]> Sent: 03 April 2000 13:39
> To: uk-netmarketing
chinwag [dot] com> Subject: UKNM: Online grocery retail - was .com vs .co.uk
>
> From: Jo Chipchase <jo
can-u-hack-it [dot] com>>
> > I think the .co.uk name change strategy may confuse consumers, leading
> some
> > to think it's a Net business, and detracting from the stores. For
> example,
> > it would confuse my non-surfing Mum... so perhaps Mum wouldn't go to
> > Iceland after all.
>
> Jo may well be right. But you might equally say that they are trying to
> get
> ahead of the game by educating consumers and/or setting up store for the
> future consumer.
[Sam says: msg chopped...]
------------------------------
Date: Mon, 3 Apr 2000 07:08:05 -0700 (PDT)
From: Rory Teeling <rory_teeling
yahoo [dot] com>Subject: UKNM: Memes and marketing
Apropos of nothing going on in discussions to date:
Has anybody come across memetic theory, wherein the
argument is posited that ideas, like genes have an
inherent 'desire' to propogate and replicate, and
peoples minds are fundamentally meme incubators.
Strong memes invade minds and 'evict' less strong
memes. Information iteslf is merely the carrier of
memes, and opens the mind to allow the meme carried to
take up residence.
If this is true, what does that make us in the meme
transfer and evolution model?
------------------------------
Date: Mon, 3 Apr 2000 15:48:02 +0100
From: John McCarthy <j [dot] mccarthy
ucl [dot] ac [dot] uk>Subject: Re: UKNM: Memes and marketing
> Has anybody come across memetic theory, wherein the
> argument is posited that ideas, like genes have an
> inherent 'desire' to propogate and replicate, and
> peoples minds are fundamentally meme incubators.
There is no notion of 'desire' in either the genetic or memetic story.
Genes copy themselves (imperfectly)
Memes copy themselves (imperfectly)
Some live and some die.
This depends on the climate.
End of story
------------------------------
Date: Mon, 3 Apr 2000 08:00:23 -0700 (PDT)
From: =?iso-8859-1?q?Quentin=20Langley?= <qlangley
yahoo [dot] com>Subject: Re: UKNM: Memes and marketing
Memes, like genes, do not have any "inherent desires".
It is simply the case that successful memes/genes
will prosper and others will not. Memes compete with
other memes for use of resources - brain power - but
only have a particular "interest" in defeating their
allele, or opposite.
For further reading try "The Selfish Gene" by Richard
Dawkins.
http://www.amazon.co.uk/exec/obidos/ASIN/0192860925/
- --- Rory Teeling <rory_teeling
yahoo [dot] com> wrote:> Apropos of nothing going on in discussions to date:
>
> Has anybody come across memetic theory, wherein the
> argument is posited that ideas, like genes have an
> inherent 'desire' to propogate and replicate, and
> peoples minds are fundamentally meme incubators.
>
> Strong memes invade minds and 'evict' less strong
> memes. Information iteslf is merely the carrier of
> memes, and opens the mind to allow the meme carried
> to
> take up residence.
>
> If this is true, what does that make us in the meme
> transfer and evolution model?
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Affiliate Solutions Seminar - London, England
A one day seminar for Merchants and Affiliates which
focuses on Revenue Sharing and Affiliate Marketing
for the online industry. Being held April 26, 2000, at the
MayFair Inter-Continental. http://seminars.internet.com
--------------------------------------------------------
Search Engine Strategies Seminar - London, England
Moderated by Search Engine expert, Danny Sullivan. A seminar
for Web marketers which focuses on the latest strategies for
generating traffic from search engines. April 27, 2000 at the
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