RE: UKNM: Another one bites the dust

[Richard Bailey]

Before its time: Maybe

Workable idea: Not without some physical shop******...?....******


*******...?...********

I used to work for www.Microfinder.com run by a sharp MD Terry, he started

selling second user computers through the web site as an online buying club

(at trade prices 30% off second user retail price), early 1997.  With full

stock list and on-line orders through e-mail credit card by phone only.

Terry had to step back and wait. Even now there is not really enough trade

to warrant shutting a  shop to host the business online.  Computers are

something that people really shop for online too;  Some of the largest

sections in the auction sites.


I think with only a small % of people using the internet on a daily basis

(and fewer shopping) would you open a business that sold cosmetics without a

real world shop.  I think there is a lot of ground in to be made in

marketing, sales and trust on the internet before people will use it for

buying such intimate products.  You would want to smell and try such a

product first.  Maybe to sell for real on the internet you need to have a

physical base for people to walk in to and handle the products.  A massive

electronic Argos.  Maybe a future for malls where we go home empty handed

after only buying fast food. All the products shelved up and waiting to be

looked at, then ordered at leisure.  I all know with most larger items you

never seem to get the one in the shop why bother wasting all that time

stocking up shops?  Because we are all selfish and want it now, I don't even

plan my food shopping.  I am much more likely to buy something I have

already used seen or eaten.  How is that going to work with cosmetics on

line? Avon (cosmetics) for example give away trial and cheap makeup to start

the ball rolling.  Just my view and I do like shopping too much.

*******...?...*******


Thank you,


Richard Bailey

Internet Sales Executive

www.Godado.co.uk

RBaileyGodado [dot] com

Tel: +44 (0)20 7236 7722



-----Original Message-----

From:

ownerchinwag [dot] com

 [

ownerchinwag [dot] com]On">mailto:ownerchinwag [dot] com]On

 Behalf Of tim moore

Sent: Monday, July 31, 2000 02:45

To:

uk-netmarketingchinwag [dot] com

Subject: Re: UKNM: Another one bites the dust



Clickmango - unworkable business plan or just before it's time?????


Your thoughts please list.


Tim

Terry [dot] Cawkwellnpbs [dot] co [dot] uk

 wrote:


> **************************************************************************

> Online health and beauty company Clickmango.com has confirmed that it will

> go out of business, just three months after opening its virtual shop.

>

> "We have made the decision to wind down the company in a responsible

fashion

> to make sure creditors and staff get full payment", said Robert Norton

>

> http://news.bbc.co.uk/hi/english/business/newsid_858000/858200.stm

>

> Terry Cawkwell

> Marketing Manager (Internet)

> NPBS



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