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Subject: Re: UKNM: AOL advertising
From: Dee Edwards
Date: Tue, 22 Dec 1998 12:28:53 GMT

>From what I recall, the ads are geared around the helpline, differentiating
AOL with high levels of service. Helpline is free.

| || ||| c h b i r a z o r f i s h , london

dee edwards
[ new business manager ]
>> (44) 0171.357.8838 x 219

http://www.razorfish.co.uk

-----Original Message-----
From: Stefan Magdalinski <stefanatisness [dot] org>
To: uk-netmarketingatchinwag [dot] com <uk-netmarketingatchinwag [dot] com>
Date: 22 December 1998 11:34
Subject: UKNM: AOL advertising


>Am I the only person who finds AOL's new spate of TV ads *just* *a
>little* misleading?
>
>Only seen it once, but it ends with a voiceover saying "It's Free!"
>
>which is clearly a lie.
>
>feeling the pressure of freeserve perhaps?
>is this acceptable advertising?
>
>/**
>Stefan Magdalinski 0370 67 70 58
>stefanatisness [dot] org icq: 5261825
>
>http://www.isness.org/house/boat **/

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