uk-netmarketing Archive
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| Subject: | Re: UKNM: The Double Click Delusion |
| From: | Manar Hussain |
| Date: | Wed, 1 Dec 1999 08:43:18 GMT |
A double click would probably happen fast enough for the first request to
have not registered a hit on the web server before getting cancelled by the
second request.
Would be very easy to test - take some large log file and look for it ...
Manar
On Tue, 30 Nov 1999, Geoff Inns wrote:
>From: Geoff Inns <geoff [dot] inns
>To: uk-netmarketing
>Date: Tue, 30 Nov 1999 18:19:38 -0000
>Subject: Re: UKNM: The Double Click Delusion
>Reply-To: uk-netmarketing
>Message-ID: <02bb01bf3b5f$76600780$1fd5060a
>
>Possibly. But analysis software means you can track what those users do
>when they arrive. If a substantial amount of users are only staying one
>page then either you are right or there is some work to be done on user
>retention!
>
>Geoff Inns
>Business Development Manager
>Guardian Unlimited
>
>-----Original Message-----
>From: Steve Johnston <Steve [dot] Johnston
>To: 'uk-netmarketing
>Date: 30 November 1999 18:10
>Subject: UKNM: The Double Click Delusion
>
>
> >I reckon that a substantial amount of clickthroughs are simple duplications
> >generated by the (ordinary) computer user's inclination to double click on
> >things to make them work.
> >
> >Any takers?
> >
> >Steve Johnston
> >steve [dot] johnston
> >mob: +44 (0)7901 853273
> >off: +44 (0)1491 878787
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