Re: UKNM: WAP Numbers

[Richard Bailey]

WAP = Betamax (not even in the spell checker)


Its expensive, slow, ugly (in tech terms too) and will be had over by the

new phones using HTML and bigger screens with OS's like WindowsCE/DOTnet.

We had it pumped down our necks to make up for the research budget that was

spent on it, no one wants to flush that much cash.  In three years we will

all wonder what happened to it.  I might be wrong but when you look at the

new PDA's that have WindowsCE and they are the size of a phone its not

really too far off.  And we all know that the wireless data rates will go up

to above a 56k modem (clear signal dreamland) in a year or so  who will want

to download dumb low res pic and under 1 k of text.  Why have another format

when HTML will still be there.

Consumers need something that looks good and not like a loading screen from

a ZX spectrum in black and white.

If you want this now buy a small laptop a PCMCIA internet/phone card and

bingo the worlds largest internet mobile phone (with speaker phone and a 5

hour battery life).

It just seems silly to go off at a tangent and in economic terms it could

cost billions in lost funding on projects that come to a dead end.  WAP

pages and serverside services lost back to HTML in a year or so?  Maybe its

an idea that needs to be looked into.


Richard Bailey


A large explosion first brings a dead silence you can feel; sound like a

tidal wave pulling back the sea from a beach.


----- Original Message -----

From: Richard Gale <

richardg365 [dot] co [dot] uk

>

To: <

uk-netmarketingchinwag [dot] com

>

Sent: Tuesday, December 12, 2000 11:19 AM

Subject: Re: UKNM: WAP Numbers



> The main reason that I think that everyone in the industry is 'down-beat'

> about WAP is that everyone knows that in its current format it perhaps has

a

> year left. WAP has really just been the learning curve for the industry

and

> should be seen as little else, it has taught the techies all about the

> delivery issues, the producers all about the importance of context of

> content/commerce and us marketing people the importance of not over hyping

a

> product so that the users are disappointed. Genie and Breathe have a lot

to

> answer for consumers have a low opinion of WAP.......the Internet on your

> phone.....yeah right!

>

> But the lessons that we have learnt with WAP will serve the whole industry

> well with all the new generation of wireless applications that are being

> worked on, and this recent report has many points in that we should take

> note of if the same mistakes are not to be made again.

>

> richard gale

> marketing manager

> 365 corp plc


[Sam says: msg chopped]



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