UKNM: PR Literature

[Richard James]

Can someone please recommend a decent public relations book for some

additional background reading. We're starting to take some of our PR

in-house and I need to be brought up to speed with online/offline PR in the

Internet world.


I have been advised that the below are quite good:

- E-PR, Matt Haig


- All About Public Relations, Roger Haywood


- Public Relations Techniques, Frank Jefkins


Do you have any other suggestions?


Cheers, Richard


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Richard James



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