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Subject: UKNM: Size Matters
From: Sajid Mohammed
Date: Mon, 15 Feb 1999 14:21:45 GMT

Whilst looking to nick some ideas - er, I mean looking for inspiration
I stumbled upon the AKQA site which claimed on its Opportunities [sic]

'As the UK's largest Internet and new media agency...'

No indication of how this is qualified - headcount, billings, girth of
creative director etc. Why don't they bill themselves as the World's
Favourite Web Agency? It's as meaningful.

Oh and to cap it all, they link to the Mini site from their front page
which although they have the business now, it's still the GoodTech/APL
site. Which would be mightily confusing if you were ignorant of the
facts. Time to disinter the references thread of many moons ago...

Sajid Mohammed
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