uk-netmarketing Archive
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Subject: | UKNM: the auditor cometh... |
From: | Aidan Cook |
Date: | Wed, 26 Jan 2000 16:18:31 GMT |
Afternoon all,
I read that Scoot.com was under some pressure from a major investor to
have its subscriber-base externally audited (i.e., if a company has
500,000 subscribers, how does it define 'a subscriber'?).
Does anyone know if this is going ahead, and can anyone else describe how
they define 'a subscriber'? (Criteria such as spending, repeat visits, use
of free services, whatever).
Oh, and on the subject of auditors, a KPMG person made a point concerning
over-valuation to me the other day that made me stroke my chin for five
minutes - I'd welcome any comments on its veracity:
E-toys has a higher value than Toys R Us, and yet the latter are currently
selling more toys online than e-toys, never mind what's going out
of their shops.
ta,
Aidan
(Sense Internet)
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Replies
Re: UKNM: the auditor cometh..., Stefan Magdalinski
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