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Subject: Re: UKNM: Marketing effectiveness
From: Jo Chipchase
Date: Mon, 5 Jul 1999 13:45:35 +0100

>I suspect it might be slightly off-topic, but I am analysing
>the marketing effectiveness of various sites, including
>those that would be generally seen as good and those that
>would generally be seen as a load of old crap.
>
>The jury in my office is out on a specific site, and I was
>wondering whether the marketing experts in this group could
>give their opinion:
>
>http://www.scitechdiol.co.uk

Er... it has lots of flashing animated gifs, a tickertape JavaScript
thingy, frames a-go-go... and it looks very much like a (boshed up) Front
Page job.

If you look at the Guestbook, the users appear to think the site is
informative. Shame it's let down by the design.

Perhaps they would like to have it redesigned? ;)

Jo.
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Replies
  RE: UKNM: Why Jakob Nielsen hates banner, Bunder, Leslie
  UKNM: Marketing effectiveness, Juliet Bath

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