UKNM: Info on recruiting staff online

[David Craig BSA]

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LPBBLHPHNFOKCLCHAGOCGEHDCKAA [dot] david [dot] craigbsainternational [dot] co [dot] uk

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Hi Claire


We have placed job postings on general job boards

for our clients, with limited success. The results at

times have been disappointing with low quality and

quantity CVs...


So at the end of the day we have had to manage our

client's (sometimes unrealistic) expectations when we

place online ads.  This is why we always advise that

online recruitment advertising should act as a complement

to the tried and tested methods of traditional media advertising!


We have found that it is the more specialist websites

e.g. www.newscientistjobs.com that candidates use to apply

for jobs. However, to get an ad onto this site, you first

have to advertise in the traditional New Scientist Magazine.


Our online recruitment strategy sees driving traffic to our

client�s recruitment websites as critical. We have achieved

this by promoting our clients websites in traditional media;

sponsoring very targeted email newsletters (e.g. job of the day),

creating pop-up windows, which are displayed on the home

page of our clients corporate site advertising their recruitment

section; creating email employee referral programmes and

placing and optimising job posting in specialist recruitment

websites.. Phew!


We have a wealth of experience with traditional and online

advertising, so if we can help please contact us. Please find

this case study on traditional recruitment advertising. We

hope you'll find this interesting and maybe even slightly amusing.


www.bsainternational.co.uk/redbanner.htm - please do not

look at the rest of our U.K. website yet as it has not been finished and we

wouldn't�t want you to judge us too much!!


Kind regards


David Craig, Online Recruitment Consultant.


BSA International

+ 44 (0) 20 7600 3232

david [dot] craigbsainternational [dot] co [dot] uk

www.bsainteractive.com


Royex House

Aldermanbury Square

London



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