Re: UKNM: Bye Bye Boo

[Stefan Magdalinski]

"D.Visions Limited" wrote:

>

> So who's next?

> How about a sweepstake to guess the date of the next big crash.

Uncharitable

> I know but given the still scary amounts of money some properties are

> throwing at branding activities it can't be long before a few more drop.

>


you're so damn two years ago:


http://www.ntk.net/index.cgi?back=archive98/now0213.txt&line=304#l


A few comments on the demise of boo:


1. none of those 300 will be unemployed in 24 hours. Unfortunately this

includes the people responsible for the UI, who should probably go and

build dry stone walls or something.


2. I blame Macromedia and Organic. especially Organic, who should just

know better. Macromedia's self-interest means selling software that

ruins websites, but Organic supposedly in the business of making ones

that work. Boo's problems were 90% to do with falling for the hype of a

few completely moonfruit.com graphic designers (looking to their

portfolio rather than the needs ( or even interests) of their customers)

than the management, the business model or certainly the back-end

technology. If the site had been easier to buy from, the rest could and

should have worked.


3. Having fairly relentlessly slagged boo.com since launch (but less so

than some others)I find myself uncomfortable with the both the

faux-sympathy that many are displaying (oh what a terrible shame), and

the sheer gloating of others. Look to your own houses, because the

week's events certainly make me nervous about mine.


stefan

--

/** Stefan Magdalinski, computin

    info: http://www.isness.org/house/boat/sig.txt **/



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