Re: UKNM: Re: Re: Re: Waitrose man in The Guardian

[Tim Ireland]

 "Amanda Quinn" <

amanda [dot] quinnjav [dot] co [dot] uk

> said:

> Tim thats a little unfair, was the unnamed person not talking about how to

> optimise pick & pack with the current delivery options available rather

than

> the one hour delivery service where stores would be so useful? A central

> warehouse would considerably reduce the pick & pack time, reduce

congextion

> in the stores, and reduce previously referred to substitutions.


Considering how many unrealistic delivery models have fallen flat on their

face in the last year and a half, I think Tesco are being very responsible

about this. A new thought for new meeja, but there you go.


The current system allows you to shop from your local store without leaving

the house. It works.


I can't rule out any new developments, because I don't make policy decisions

for Tesco - but I'm pretty proud to do work for them and:


1) I believe in their product as it stands

2) I'm impressed by their commitment to improving it whenever/wherever they

can


Tim Ireland

Director of Marketing

www.designercity.com


PS - We all know the reaction(s) we get at parties when we tell people what

we do for a living. If I think this is going to be a problem, I just tell

them that I work for Tesco.


;o)



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