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Subject: Re: UKNM: Linking to sites
From: James Downes
Date: Tue, 17 Oct 2000 14:01:19 +0100

Chris,

There was definitely a court case a couple of years ago in the US (where
else) where I think it was Warner Bros successfully sued another site
for "deep linking" to their site. By deep linking they meant that the
site avoided Warners home page and linked directly to the content,
thereby avoiding all of those banner ads etc that would have been seen
if the visitor had used Warners navigation route.

Having said that many sites don't seem to care, or actively encourage
it, for example Amazon.com's Affiliate program.


--
rgds


james downes
w: www.bdmedia.co.uk
e: jamesatbdmedia [dot] co [dot] uk
t: +44 (0)208 870 2153
f: +44 (0)208 870 2212


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Replies
  UKNM: Linking to sites, Chris Lascelles

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