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Subject: UKNM: Re: Acceptable apology for misuse of data?
From: Tim Ireland
Date: Tue, 31 Oct 2000 14:02:55 GMT

"Darren Priest" <Darrenatforceinternet [dot] co [dot] uk> noted the following
'acceptable' apology:

> >From Cheeky Monkey:
>
> "Pete, one of our technical guys has just made a mistake - he sent you an
> email after you'd requested not to be contacted. Please accept our
apologies
> We've already beat him sensless and he's assured us it won't happen again
> but if you don't believe us you can remind him yourself - send him an
email:
> xxxxxxx
> The Band."
>
> (Email address removed by me)

I got this same email and had the same thoughts. The copy alone wouldn't
have done it - the inclusion of an actual email address was the magic
ingredient. I wonder if Oz's Herald considered this approach?

;o)

Tim Ireland
Director of Marketing
www.designercity.com

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  UKNM: Acceptable apology for misuse of d, Darren Priest

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