RE: UKNM: Viral Marketing

[?]

I think it might go back a lot further than that.  The US in the 1920's with

the baseball cards in the gum packs.  They bought the gum got the cards and

then the gum was bought just to get the cards.  This is the earliest viral

campaign I can think of. I am not sure though if anyone has forgot about the

cards you used to get in the packs of tea?  I have no idea when they started

may have even been before the 1920's.  Viral marketing is a new name on an

old idea.  Now baseball cards are sold without the gum and can anyone say

Pokemon for me?


Richard Bailey

Sales Executive

www.Godado.co.uk




-----Original Message-----

From:

ownerchinwag [dot] com

 [

ownerchinwag [dot] com]On">mailto:ownerchinwag [dot] com]On

 Behalf Of Adam

Atkinson

Sent: Monday, September 04, 2000 10:38

To:

uk-netmarketingchinwag [dot] com

Subject: Re: UKNM: Viral Marketing



Deep Breath... National Trust car stickers. AA badges on radiator grilles.

Signpainting on Transit vans, Footy shirts worn by supporters yada

yada...the real genius behind the inventor of viral marketing was convincing

seemingly intelligent people that it had never been done before...


----- Original Message -----

From: David Simpson <

david [dot] simpsonpool [dot] net

>

To: <

uk-netmarketingchinwag [dot] com

>

Sent: Monday, September 04, 2000 9:51 AM

Subject: RE: UKNM: Viral Marketing


> > Can you imagine if we could make this work for adults?

>

> "We've seen the Lions at Longleat" sticker anyone ?

>

> ______________________________

> David Simpson

> Pool.Net



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