Re: UKNM: The truth about the value of Coke's brand

[aajgray]

My preference is also for Pepsi (Max) and the good hit of caffiene it offers

when the mid-afternoon yawn sets in.


My point is, that irrespective of branding, cola is more or less the same

product(plus or minus numerous artificial additives & sweeteners) but it

certainly helps that IT IS ADDICTIVE!


It's been five days since I gave up the Pepsi Max and I've only just got

over the headaches.  Please drop this topic as I'm sorely tempted to grab a

nice cold can to relieve symptoms of the other addiction I succumbed to last

night...


Personally, I think Coke has succeeded beyond the qualities of it's brand

and product through it's ability to tie up distribution channels.  It's no

so bad here but in many countries it's a real effort finding a can of Pepsi

in shops with Coke painted all over them and fridges (kindly) supplied by

Coke. I won't even mention postmix in pubs...


Who said I couldn't add someting intelligent to the list?


Andy Gray

>

From: Robin Edwards <robinclockworx [dot] co [dot] uk>

>

> For the record I prefer Pepsi, in both taste and brand.

>

>But do you, Robin, or are you just responding to the youth image

>successfully put out by Pepsi via music sponsorship, etc? ;-)



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